Growth Design Manager, Web & Acquisition

Superhuman

10h•Hybrid

About The Position

As a Design Manager on Superhuman’s Growth Design team, you will lead web and top-of-funnel growth design across the company. This high-impact role sits at the intersection of brand, product, and growth, owning the design quality and strategic performance of web experiences that introduce Superhuman to prospective customers. This is a hands-on, player-coach role focused on web technology, emerging web trends, prototyping, setting vision, raising craft, and shipping high-quality web experiences. You will lead and work alongside designers across web growth, conversion optimization, experimentation, testing, and interactive productized web experiences. You will partner with Growth Product, Engineering, Marketing, Research, and Data Science. Superhuman offers a dynamic hybrid working model, combining focus time with in-person collaboration.

Requirements

Proven experience leading web design teams working on top-of-funnel, conversion, or acquisition surfaces in an environment with high standards for design quality and business outcomes.
Deep understanding of balancing experimentation with brand moments, structuring experiments, interpreting results, and balancing speed with rigor.
Strong visual, interaction, and web design craft, with the ability to articulate what makes web design effective.
Ability to work with engineers to preserve important design details through implementation.
Experience designing interactive and productized web experiences such as tools, calculators, personalization flows, anonymous editors, or other signed-out products beyond static landing pages.
Systems-oriented approach to design, including creating patterns, playbooks, and scalable design systems.
Exceptional collaboration with Marketing, Product, Engineering, and Data; able to navigate priorities, align stakeholders, and drive decisions.
Clear communication of design decisions to teams, leadership, and cross-functional partners, including explaining design quality in business and growth terms.

Responsibilities

Lead the design vision, experimentation approaches, and execution for top-of-funnel web experiences, including the homepage, landing pages, acquisition flows, sign-up, and conversion surfaces.
Establish a high bar for craft, clarity, and persuasion in web experiences.
Build and expand a rigorous, design-led experimentation practice; partner with data, product, marketing, and growth engineering to design, ship, and analyze A/B tests and multivariate experiments that improve conversion and activation.
Lead the design of interactive web experiences, including logged-out product experiences, personalization opportunities, and other tools that provide value to visitors and support customer acquisition.
Hire, mentor, and grow a team of growth web and content designers; foster high craft, iteration, bold design perspectives, and strong cross-functional partnership.
Help designers develop their design skills and strategic thinking, and advocate for a high design bar with cross-functional partners.
Advise Growth leadership on opportunities for design to create value, prioritize bets, and contribute to roadmap and strategy discussions.
Expand scalable web design patterns, templates, and component systems; turn successful one-off work into repeatable playbooks and identify when thoughtful customization is appropriate.
Collaborate with Brand, Marketing, Product, and Engineering to deliver cohesive, on-brand, high-performing experiences from first impression through sign-up and activation.