Growth & Creative Rotational Program

Book of the Month•New York, NY
•$70,000 - $90,000

About The Position

The Growth & Creative Rotational Program is designed to accelerate early-career professionals’ growth through exposure to a variety of assignments, apprenticeship-style learning, and increased responsibility. The program seeks driven, tenacious, and pragmatic team members with the potential to become significant contributors in the Creative and Growth domains. Participants may explore Influencer & Partnerships, Social Media, Performance Marketing, Analytics, and Creative Briefing & Project Management. After approximately two years, participants will move into a more specialized role based on their performance, strengths, business needs, and demonstrated interests. The role involves supporting influencer, media, and partnership programs; building, proofreading, and analyzing performance marketing campaigns; managing creative workflows; leading social media community engagement and reporting; conducting member experience analytics; and supporting growth for Allurial, the company’s Romantasy subscription business. Success requires high-quality work, follow-through, sound judgment, and a willingness to learn from feedback.

Requirements

  • Strong work ethic and ability to learn quickly, demonstrate grit and perseverance when taking on challenges, and apply feedback.
  • Excellent time management and organizational skills.
  • High attention to detail and accuracy in a dynamic, fast-paced environment.
  • Strong prioritization skills to keep projects on track.
  • Creative intuition and a drive to ideate, research, and pitch ways to optimize performance and processes.
  • Exceptional taste and a good sense of the content and aesthetic that would work for Book of the Month acquisition.
  • Ability to do math and conduct data analysis.
  • Excellent communication and interpersonal skills, with the ability to interface comfortably with people at all levels.
  • Interest in eCommerce, direct-to-consumer, and/or the book business.

Responsibilities

  • Coordinate and analyze monthly influencer programs, media buying programs, and brand partnership opportunities, including sourcing and vetting opportunities and reviewing and approving content.
  • Build, proofread, and analyze campaigns across Book of the Month channels, launch new channels as requested, and complete ad hoc analysis.
  • Manage the creative workflow end to end by developing briefs, setting up projects, assessing incoming requests, assigning tasks, and tracking dependencies and deliverables.
  • Lead community engagement across social channels, reshare standout user-generated and influencer content, own the social media editorial calendar, and present performance reports.
  • Create, update, and report on lifetime value (LTV) models and rejoins; execute and analyze price tests and price increases; report on rejoin performance; and propose offer and channel updates.
  • Build, proofread, and report on paid campaigns across channels for Allurial.
  • Design and distribute surveys, manage Allurial social channel posts, and coordinate its influencer program.
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