Growth Associate

Modo EnergyNew York, NY
$80,000 - $120,000Hybrid

About The Position

Modo Energy is a data platform at the center of the energy transition, providing benchmarking, forecasting, and valuation tools for energy investors, developers, and operators. Founded in 2019, the company has over 80 employees across London, New York, Sydney, and Madrid, has secured $30M in Series B funding, and is described as AI-native and fast-moving. This role offers a chance to join a rapidly scaling, category-defining company. The Growth Associate will help increase the number of people who discover and sign up for Modo Energy. This is a generalist and highly cross-functional role, working closely with the Head of Product Marketing and interacting with marketing, product, and other teams. The role involves working on a global scale, understanding regional marketing efforts, and shaping campaigns for different markets. Responsibilities may include running campaigns for new market launches, creating content like short videos showcasing AI capabilities, writing re-engagement emails, and analyzing conversion data to identify and fix issues. The scope of the role is expected to evolve as the company grows, offering significant responsibility and broad business exposure. A key aspect of this role is product marketing, requiring a deep understanding of Modo Energy's products, including market indices, revenue forecasts, and the AI Analyst 'Ko'. The goal is to establish best-in-class marketing practices that are creative, sharp, and industry-leading. Candidates should have strong opinions on effective marketing and the drive to execute them. Trustworthiness in handling customer-facing communications, such as emails, product updates, and campaign copy, is essential, with minimal need for heavy review. A strong sense of 'taste' and the ability to identify and articulate what looks or sounds wrong is valued. An interest in the energy transition and understanding power markets is also important. This role is particularly relevant now due to Modo Energy's significant investment in go-to-market strategies in the US. It's an opportunity to contribute to the company's scaling and success in the US market, offering varied week-to-week tasks and rapid skill development, which is beneficial for those with entrepreneurial aspirations.

Requirements

  • A high, demonstrated willingness to learn and to pick up work outside your defined scope, we're looking for people who've shown this already (a founder-type project, something you built or ran independently, anything outside a formal job description)
  • You've shipped something independently, a project, a campaign, a newsletter, anything you took from idea to live
  • Strong written communication, clear, well-structured, and right for the reader. We're specifically looking for someone we can trust to draft customer-facing comms without heavy editing
  • Taste and judgement, you know good from bad and you'll say so
  • You use AI as a core part of how you work, not just chatbots, but building workflows, automating tasks, and using agents to get things done faster
  • Curious and resourceful, you figure things out without being told how, and you're comfortable asking the right questions when you don't have full context (you'll need this constantly, given how many teams this role touches)

Nice To Haves

  • Comfortable with design or video tools: Figma, Premiere Pro, After Effects, or similar
  • An engineering or analytical mindset, you think in systems and would rather automate something than do it manually twice
  • Some experience with growth or marketing campaigns
  • An interest in energy, climate, or the transition to clean power
  • Degree in an analytical field: economics, engineering, maths, physics, or similar (we care more about how you think than what you studied)

Responsibilities

  • Create content that helps people understand Modo Energy's products, short videos, emails, social posts, demos of Ko in action
  • Write and own customer-facing communications such as campaign emails, re-engagement sequences, and product comms, to a high bar with minimal need for rewriting
  • Run campaigns when new markets launch to get the right users to sign up, including for regions (Australia, Europe) you'll coordinate on remotely
  • Own the metrics that matter for top-of-funnel growth
  • Know what's converting, what's driving discovery, and where the biggest opportunities are
  • Report weekly, iterate fast, and make sure every decision we make is grounded in what's actually working
  • Drive adoption of new features through creative, targeted outreach
  • Help tell Modo Energy's story as the company scales into new markets
  • Work closely with product, and with regional teams, to understand context before you market it, you'll need to know enough about what's being built, and for whom, to represent it well

Benefits

  • 25 days annual leave
  • medical, dental and vision coverage
  • 401(k) with optional employer matching
  • top-of-market compensation
  • equity for every employee
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