Sales Manager

Crescent Careers•New York, NY

12d

About The Position

The Group Sales Manager drives hotel revenue by selling guest rooms, meeting spaces, and hotel services to corporate, group, leisure, and event clients. The role builds client relationships, identifies new business opportunities, and collaborates with internal teams to maximize occupancy and profitability. Performance is measured by revenue growth and sales-target achievement, improvements in occupancy and average daily rate (ADR), client retention and satisfaction, and the accuracy of forecasting and reporting.

Requirements

Proven experience in hotel sales, hospitality sales, or a related role.
At least 2 years of prior sales experience.
Strong negotiation, communication, and presentation skills.
Excellent relationship-building and customer service abilities.
Ability to work independently and manage multiple accounts simultaneously.
Proficiency in sales systems, hotel PMS, and Microsoft Office.
Knowledge of local market dynamics and hospitality trends.

Nice To Haves

Bachelor’s degree in Hospitality Management, Business, Marketing, or a related field.

Responsibilities

Develop and execute sales strategies to increase room revenue, group bookings, and event sales.
Identify, prospect, and secure new corporate, group, and leisure accounts.
Maintain and grow existing client relationships through regular communication and site visits.
Prepare and negotiate contracts, rates, and proposals in accordance with hotel policies.
Conduct hotel tours for prospective clients and event planners.
Collaborate with marketing, revenue management, and operations teams to align sales efforts.
Monitor market trends, competitor activity, and pricing strategies.
Achieve or exceed monthly and annual sales targets.
Attend trade shows, networking events, and industry functions as required.
Maintain accurate sales records, forecasts, and reports using CRM and PMS systems.