Go-To-Market Intelligence Engineer (Remote)

Access Information Services•Peabody, MA
•Remote

About The Position

Access is building a modern go-to-market engine that converts customer data, market signals, intent, and relationship intelligence into prioritized opportunities and coordinated action across Sales, Marketing, and Customer Success. The Go-To-Market Intelligence Engineer owns the intelligence and automation layer, translating commercial problems into working, measurable GTM solutions. This is a builder role rather than a system-administration role. The position does not own the underlying CRM, data warehouse, marketing automation, or integration platforms. Instead, it partners with IT, Enterprise Data, Revenue Operations, Marketing Operations, and platform owners to onboard tools, define requirements, configure capabilities, and deploy workflows. The role owns commercial use cases, business logic, configuration requirements, workflow design, and performance measurement. The engineer develops account and opportunity prioritization models; identifies whitespace, cross-sell, upsell, new-logo, renewal, and retention opportunities; and activates market events and customer activity as commercial insights. They design and implement repeatable GTM plays across Sales, Marketing, and Customer Success, coordinate workflow automation, validate data before activation, and measure outcomes from account identification through revenue. The position also supports platform onboarding and deployment, user acceptance testing, frontline adoption, workflow enablement, vendor coordination, and communication between technical and commercial teams. First-year priorities include establishing the GTM intelligence roadmap; launching account-prioritization and opportunity-sizing models; operationalizing intent, compelling-event, and relationship signals; building an initial portfolio of automated GTM plays; embedding prioritized actions into frontline workflows; establishing closed-loop measurement; and demonstrating measurable impact on pipeline, bookings, and productivity.

Requirements

  • At least 5 years of experience in Revenue Operations, Sales Operations, Marketing Operations, GTM strategy, growth operations, commercial analytics, or revenue technology.
  • Experience building account scoring, segmentation, prioritization, intent, or opportunity models.
  • Strong understanding of B2B enterprise sales, account-based marketing, customer expansion, and complex buying journeys.
  • Experience designing and launching automated GTM workflows.
  • Experience translating business problems into technical or configuration requirements.
  • Working knowledge of CRM, marketing automation, sales engagement, enrichment, intent, and analytics platforms.
  • Ability to analyze commercial data using SQL, business intelligence tools, or comparable methods.
  • Experience measuring impact on pipeline, conversion, bookings, or productivity.
  • Strong program-management, documentation, and cross-functional communication skills.

Nice To Haves

  • Experience with Salesforce, Microsoft Dynamics, Marketo, Outreach, Salesloft, 6sense, Demandbase, Bombora, ZoomInfo, Clay, Apollo, Snowflake, Databricks, Workato, n8n, Zapier, Make, or similar platforms.
  • Experience configuring workflow-automation tools and working with APIs.
  • Exposure to Python or JavaScript.
  • Experience building AI-assisted research, account-intelligence, or outreach workflows.
  • Experience in a multi-product, multi-segment B2B organization or private-equity-backed environment.

Responsibilities

  • Build and improve account and opportunity prioritization models using fit, intent, engagement, relationship, and customer data.
  • Identify whitespace, cross-sell, upsell, new-logo, renewal, and retention opportunities.
  • Develop ICP, propensity, opportunity-sizing, and relationship-strength models, and test scoring models against actual sales outcomes.
  • Turn market events and customer activity into actionable commercial insights.
  • Implement and maintain repeatable GTM plays across Sales, Marketing, and Customer Success.
  • Define triggers, target accounts, actions, channels, ownership, timing, and success metrics for GTM plays.
  • Build workflow logic for alerts, tasks, account lists, sequences, campaigns, and follow-up actions; configure workflows with IT and platform owners.
  • Coordinate automation to prevent duplicate or conflicting outreach.
  • Work with Product Marketing, Product, Operations, and data teams to define data and signals required for GTM use cases.
  • Partner with IT and Enterprise Data to onboard enrichment, intent, relationship, and market-intelligence providers.
  • Translate business needs into configuration, integration, and data requirements, and validate data accuracy, timeliness, and usability before activation.
  • Build closed-loop measurement for GTM plays and track performance from account identification through engagement, meetings, pipeline, bookings, and revenue.
  • Run structured experiments on targeting, timing, sequencing, and messaging; scale successful approaches and stop or redesign ineffective ones.
  • Build dashboards and reporting with Revenue Operations and analytics teams.
  • Translate commercial priorities into technical and configuration requirements and explain technical tradeoffs to non-technical commercial leaders.
  • Partner with IT on platform onboarding, security, architecture, integration, testing, and deployment.
  • Support user acceptance testing, frontline adoption, and workflow enablement.
  • Manage external vendors and implementation partners from a business-use-case perspective.
  • Establish the GTM intelligence roadmap and demonstrate measurable impact on pipeline, bookings, and productivity.

Benefits

  • Competitive base pay and annual bonus opportunity
  • Medical, dental, vision, disability, and life insurance
  • Self-managed PTO
  • 8 paid holidays
  • Paid maternity and parental leave benefits
  • 401(k) retirement plan with 3% company match
  • Training and growth opportunities
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