Global Social Marketing Manager

Wipro•Seattle, WA

About The Position

Wipro is seeking a Global Social Marketing Manager to support Microsoft and connect corporate social strategy with regional execution. The role partners with corporate and regional teams across global markets, ensuring regional priorities, audience needs, cultural insights, and market perspectives inform corporate planning. It also enables regional teams to activate global strategies, campaigns, and content while respecting their ownership and local expertise. The manager contributes to social strategy, editorial content, regional advocacy, analytics, and operational enablement. The role develops social content and editorial recommendations, supports major events and product launches, and translates corporate priorities and complex concepts into clear, locally relevant guidance. It also analyzes performance, evolves measurement and benchmarks, and maintains accessible resources and sound operational processes for teams across global time zones. Success requires proactive communication, independent problem-solving, strong stakeholder relationships, organization, and the ability to navigate ambiguity and changing priorities. The stated compensation range is $60,000 to $148,500, with final compensation dependent on factors including location, skills, and relevant experience. The role is eligible for Wipro's standard benefits, including medical and dental options, disability insurance, paid time off, and other paid and unpaid leave options.

Requirements

At least 3 years of relevant experience in social media, editorial, content marketing, global marketing, or a related field.
Strong editorial judgment and content development skills, including experience translating strategy into actionable content, guidance, and recommendations.
Social media strategy expertise and understanding of how content performs across platforms, audiences, regions, and markets.
Strong analytical capabilities, including the ability to turn data into actionable insights and performance narratives.
Experience with social measurement, reporting, benchmarking, tagging, and taxonomy.
Experience working in global, regional, or highly matrixed organizations and navigating diverse stakeholder needs.
Ability to simplify complex strategies and internal terminology into clear communications for broad global audiences.
Excellent stakeholder and relationship-management skills and strong written and verbal communication abilities.
Exceptional organization, attention to detail, follow-through, and ability to manage multiple priorities.
Proactive and resourceful, with the ability to independently find answers, build relationships, and develop solutions without detailed direction.
Comfort navigating ambiguity, evolving information, and rapidly changing priorities.
Ability to work independently and use sound judgment about when to involve teammates or escalate issues.
Social media is listed as a mandatory skill.
The posting lists 5–8 years of experience.

Responsibilities

Connect Microsoft corporate social teams with regional stakeholders across the Americas, Canada, EMEA, Asia, and other global markets.
Build relationships with regional teams to understand market performance, audience needs, challenges, and areas requiring corporate support.
Represent regional perspectives in corporate social, creative, and strategy discussions and incorporate them into planning.
Translate corporate priorities into actionable guidance and opportunities while preserving regional ownership and cultural expertise.
Develop social content, editorial recommendations, and recurring strategy deliverables to support regional activation.
Use editorial judgment to prioritize topics, content pillars, and strategic themes based on business objectives, audience needs, and social performance.
Ensure global content reflects regional and cultural considerations and is not primarily optimized for U.S. audiences.
Translate complex corporate concepts and internal terminology into clear guidance for global audiences, including people for whom English may not be a first language.
Support major moments, including Microsoft Ignite, AI Tour, Transformation Tour, product launches, and campaigns, by providing regional teams with current plans, content, guidance, and resources.
Gather information proactively, anticipate regional questions, and connect teams with appropriate corporate stakeholders and resources.
Evolve measurement beyond vanity metrics to demonstrate content quality, audience value, storytelling effectiveness, and business impact.
Analyze social performance and regional reporting to identify trends, opportunities, and actionable recommendations.
Establish, calculate, and evolve social benchmarks and help regional teams assess their performance against them.
Turn data into clear performance narratives explaining what happened, why it matters, and what should happen next.
Align reporting with Microsoft’s evolving measurement expectations and use insights to inform future content and regional strategy.
Maintain organized, accessible resources for teams across global time zones.
Manage and update SharePoint resources and maintain tagging, taxonomy, and reporting hygiene across social platforms.
Identify operational risks, content gaps, and reporting issues and develop scalable processes to reduce dependency on individual team members.
Communicate proactively, identify relevant stakeholders, find answers, drive work forward, and keep stakeholders informed.
Balance immediate execution and delivery with longer-term strategic opportunities; identify risks and gaps before they escalate.
Translate regional feedback and insights into tangible actions and measurable outcomes.