Global Marketing Manager

Dover Corporation•Cypress, CA

1d•$100,000 - $130,000

About The Position

OK International is seeking a Global Marketing Manager to lead worldwide marketing strategy and execution for its Metcal electronics bench tool and Techcon dispensing systems product lines. The role works closely with Sales and Product Management to assess market opportunities, define brand objectives, plan marketing investments, and deliver campaigns and product promotion across regions. The manager organizes the marketing function through annual plans, activity calendars, budgets, and project reviews. The role sets priorities and content standards across digital marketing, product launches, channel partners, trade shows and events, sponsorships, and marketing content. It also introduces AI tools and workflows, directs internal and external creative resources, and establishes performance measures to evaluate campaign effectiveness, lead quality, and return on investment. The position may require travel for trade shows, partner activities, and internal meetings. A bachelor’s degree is required; an MBA is a plus. The posted pay range is USD 100,000–130,000 annually, with eligibility for a discretionary performance-based bonus.

Requirements

Proven ability to plan and deliver B2B digital marketing campaigns, select advertising platforms, manage spending, and use results to improve visibility and qualified lead generation.
Track record coordinating multiple projects, stakeholders, suppliers, and deadlines with clear plans, budgets, and follow-up.
Experience taking responsibility for marketing plans, recommending improvements, allocating resources, working independently, and remaining hands-on.
Ability to understand technical products, communicate customer benefits clearly, and work closely with Product Management and Sales on messaging, launches, and promotion.
Practical experience implementing AI tools and workflows in marketing, with examples of implementation and efficiency improvements.
Bachelor’s degree.

Nice To Haves

Experience in electronics, industrial equipment, manufacturing, or related technical markets.
Experience improving marketing content and activities with channel partners.
International marketing experience; experience in all three regions, including APAC, is not required.
Familiarity with HubSpot, Salesforce, or similar marketing and CRM tools.
MBA.

Responsibilities

Own the global marketing strategy and investment priorities for the Metcal and Techcon brands, assessing market opportunities and setting brand objectives with Sales and Product Management.
Organize the marketing function through annual plans, activity calendars, budget allocation, and project reviews; set priorities, responsibilities, and deadlines and resolve competing requests.
Define the digital marketing strategy, including advertising platforms, target audiences, campaign investment, and approaches to improve lead generation and delivery.
Lead marketing strategy for product launches and ongoing promotion with Product Management, defining positioning, customer benefits, target markets, and campaign objectives and coordinating execution across regions.
Set priorities and content standards for brand and product presentation through channel partners, and lead improvement plans with Sales and partners.
Own trade show, event, and sponsorship planning, including selection, objectives, budgets, coordination, and assessment of results with Sales.
Introduce AI tools and workflows to improve marketing efficiency, content development, and campaign delivery while maintaining technical accuracy and brand standards.
Set content strategy and project priorities; determine what work is done internally or outsourced, define briefs and quality expectations, and direct external partners producing video, manuals, design, and other specialist work.
Define marketing performance and return-on-investment measures; review campaign and event results and lead quality, then adjust strategy, priorities, and spending.
Travel as needed for trade shows, partner activities, and internal meetings.

Benefits

401(k) savings plan with employer contributions.
Medical, dental, and vision insurance.
Wellness programs.
Health savings account and health care and dependent care flexible spending accounts.
Company-paid short-term and long-term disability insurance.
Company-paid basic employee life and AD&D insurance; supplemental employee and dependent life insurance.
Optional accident, hospital indemnity, and critical illness insurance.
Adoption, surrogacy, and fertility benefits and assistance.
Commuter benefits.
Parental, military, jury duty, and bereavement leaves of absence.
Paid time off, including 10 paid holidays per calendar year, annual paid vacation, and paid sick leave.
Business travel services.
Employee discounts.
Employee assistance program with company-paid counseling sessions and legal services.
Discretionary performance-based bonus eligibility.