Global Marketing Director, OGSIVEO

The businesses of Merck KGaA, Darmstadt, Germany•Boston, MA

68d•$186,500 - $279,700

About The Position

The Global Marketing Director contributes to the design and development of brand strategy, messaging, and campaigns to support a consistent and compelling worldwide brand presence. The role supports the brand launch and overall performance, partnering with the Global Brand Lead and cross-functional teams to shape strategy and execute marketing plans. It also translates global strategy into practical resources for local teams, especially outside the US, and incorporates local market perspectives into global planning. The position oversees global congress strategy and execution, guides local congress strategy, and develops a deep understanding of disease states, market dynamics, unmet needs, and brand and competitive data. It manages projects, vendors, and budgets; ensures timely, high-quality and compliant delivery; and builds effective relationships with internal and external stakeholders. The role requires occasional business travel, including overnight stays, and availability to work East Coast hours. It does not offer work-authorization sponsorship; external applicants must be eligible to work in the US.

Requirements

Bachelor's degree in business or a related discipline.
At least 7 years of relevant pharmaceutical and/or biotechnology commercial experience.
Strong track record of influencing stakeholders and leadership, with and without authority.
Clear communication skills and ability to engage, influence, and navigate cross-functional stakeholders.
Team player with a strong track record of collaboration.
Strong sense of urgency and ability to organize, prioritize, activate, and execute.
Strong interpersonal communication skills to collaborate effectively and clearly with colleagues, stakeholders, and vendors in a remote hybrid work environment.
Ability to travel occasionally, including overnight stays, as driven by business needs.
Ability to work East Coast hours.
Must be eligible to work in the US; work-authorization sponsorship is not offered.

Nice To Haves

MBA or other advanced degree.
US launch and in-line marketing experience.
Sales experience.
Oncology and rare disease experience.
Microsoft Office skills.
Brand planning skills.
Launch and tactical planning skills.

Responsibilities

Support the Global Brand Lead in developing brand strategy, including positioning, messaging, and digital frameworks.
Translate global brand strategy into actionable toolkits for local teams, particularly teams outside the US.
Ensure knowledge transfer and dissemination of brand strategy to local teams while incorporating on-the-ground perspectives into global strategy.
Oversee global congress strategy and execution and guide local congress strategy.
Develop understanding of disease state, market dynamics, unmet needs, and brand and competitive data to lead market-shaping and brand-building initiatives.
Provide strategic input to the Global Brand Team.
Develop strong relationships with key external and internal stakeholders.
Collaborate with Marketing, Sales, Market Access, Medical Affairs, and other cross-functional partners to define and execute tactical plans.
Identify strategic opportunities independently and proactively, build plans, and execute them.
Attend or participate in conventions, conferences, and trade shows; prepare displays and collateral as needed and provide post-event reports and analysis.
Manage multiple projects and vendors and ensure high-quality, on-time delivery.
Manage category and project budgets.
Ensure compliant execution of marketing strategies, materials, and tactics.
Perform other duties and responsibilities as assigned.