General Manager | Sales / Operations Manager

WellBiz Brands•Ashburn, VA

About The Position

Drybar Shops is hiring a manager to oversee salon operations in the beauty and cosmetology industry. The posting describes the role as responsible for overall shop operations and for leading both the internal team experience and the guest experience. The manager upholds Drybar standards and policies, manages day-to-day business and shop performance, and maintains positive team morale while leading the shop’s culture. The operations-focused Assistant Operations Manager runs the front of house and business side of each shift, owning the guest journey, Bartender team, systems, and daily performance numbers. The role supports the Shop Manager and stylists so they can focus on service and performance. The position involves recruiting, hiring, training, scheduling, coaching, sales and budget performance, shop finances, inventory, guest service, and maintaining the shop’s appearance and safety culture.

Requirements

  • At least 2 years of experience supervising a team in a salon, spa, luxury retail, boutique fitness, or upscale hospitality setting.
  • A record of achieving daily sales targets, with quantifiable retail and membership conversion results.
  • Experience building schedules and managing labor against a budget.
  • Experience with cash handling, credit-card reconciliation, and end-of-day closeout.
  • Proficiency with booking and point-of-sale platforms.
  • Ability to read performance reports and translate results into shift actions.
  • Working knowledge of profit and loss and how daily decisions affect it.
  • Experience controlling retail and back-of-house inventory, including counts, ordering, and loss prevention.
  • Ability to complete accurate hourly timekeeping and payroll submission.
  • Ability to train, schedule, and coach a team, provide clear and documented feedback, and handle conflicts calmly.
  • Strong leadership, organization, problem-solving, project-management, communication, and interpersonal skills.
  • Customer-service orientation and the ability to set expectations, goals, and delegate.
  • Ability to work flexible days and hours, including weekends, evenings, holidays, and peak event periods.
  • Organized, detail-driven, calm under a full book, trustworthy, direct, and truthful.

Nice To Haves

  • Experience with Booker booking and point-of-sale platforms.
  • Prior Drybar, WellBiz Brands, or blowout bar experience.
  • New-shop or first-year operations experience.
  • MindBody Software experience.
  • Cosmetology license or hairstylist experience.
  • Proven operations and sales experience, which the posting says may qualify the candidate for a higher salary.

Responsibilities

  • Manage shop operations and the leadership team.
  • Interview and select candidates who meet Drybar standards and are a cultural fit.
  • Attract and recruit stylists locally and build relationships with local beauty schools.
  • Set and meet daily budget goals.
  • Coach team members, provide feedback, ensure service and hair-quality standards, and arrange additional training when needed.
  • Maximize the shop’s financial performance and understand and optimize its profit and loss.
  • Lead the shop’s culture in alignment with Drybar’s Heart & Soul.
  • Identify and develop talent, including coaching high-potential Stylists and Bartenders for future leadership roles.
  • Maintain the shop’s visual appearance according to brand standards and promote a safety culture.
  • Resolve team-member relations and customer issues while protecting the company and supporting shop morale.
  • Run the front of house and business operations during shifts, including the guest journey, Bartender team, systems, and daily numbers.
  • Build schedules and manage labor against a budget.
  • Handle cash, reconcile credit cards, and complete end-of-day closeouts.
  • Use performance reports to turn measures such as rebooking rate, retail attachment, sales per guest, and labor percentage into shift actions.
  • Manage retail and back-of-house inventory, including counts, ordering, and loss prevention.
  • Submit accurate hourly timekeeping and payroll.
  • Train, schedule, and coach Bartenders, and act as the in-shop leader when the Shop Manager is absent.
  • Support recruiting and onboarding across roles.
  • Provide luxury-level guest service from check-in through check-out, recover service when needed, and respond professionally to guest reviews.
  • Learn Drybar services, styles, and products well enough to guide guests and coach Bartenders.

Benefits

  • Competitive pay and bonus structure.
  • Medical insurance available in Q1 2027.
  • Free and discounted services.
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