General Manager | Columbia | Greenlight

Good Day Farm•Columbia, MO

About The Position

The General Manager oversees all aspects of dispensary operations, including team leadership, sales performance, customer experience, inventory management, facility upkeep, cash management, and regulatory compliance. The role requires strategic thinking, strong leadership, and a comprehensive understanding of the cannabis industry and its regulations. The General Manager reports to the Market Manager; this reporting relationship is subject to change. The General Manager leads staff hiring, training, scheduling, coaching, reviews, payroll responsibilities, and team communications. They drive revenue and business KPIs, promote a strong customer-service culture, maintain accurate inventory and online menus, and ensure adherence to state regulations and company procedures. The role also works closely with local and regional cross-functional partners and communicates with leadership and store staff. The position requires flexibility in working hours and at least 2–5 years of leadership experience in retail, hospitality, service, or cannabis-related industries, plus 2–5 years of customer-service-related experience. A bachelor’s degree is required or may be substituted with experience. Cannabis experience and experience with Dutchie POS and METRC are preferred.

Requirements

At least 2–5 years of leadership experience in retail, hospitality, service, or cannabis-related industries.
2–5 years of experience in customer-service-related work.
Ability to clear a background check.
Flexibility in working hours.
Bachelor’s degree, or experience that can be substituted for the degree.
Strong written and verbal communication skills.
Demonstrated capability in people management and culture building.
Positive attitude and flexibility.
Critical-thinking and logic skills.
Demonstrated experience in cash and inventory management.
Microsoft Suite experience.

Nice To Haves

Cannabis industry experience.
Dutchie POS experience.
METRC Seed-to-Sales experience.

Responsibilities

Lead staff hiring, training, development, coaching, employee reviews, scheduling, and payroll responsibilities.
Set team standards, communicate business and cultural goals, and promote employee engagement, morale, accountability, and company culture.
Drive revenue, sales performance, customer service, and daily, weekly, monthly, and quarterly KPIs, including ADS, UPT, sell-through, payroll, and other business expenses.
Communicate sales goals, promotions, business expectations, and store performance to staff.
Conduct competitive shopping within a 30-mile radius and share analyses and recommendations.
Oversee inventory processes and reconciliation to ensure accuracy and prevent loss.
Lead store opening and closing duties, cash management, cash flow, deposits, reconciliation, safe management, and tip reporting.
Maintain the store, order supplies, oversee housekeeping, and communicate facility repair and maintenance needs.
Follow company policies and procedures and remain informed of changes.
Train staff in compliance requirements, state regulations, company processes, and inventory procedures.
Manage inventory intake, invoices, organization, sales, expiring and aging products, and stocking needs.
Keep online menus accurate through reconciliation, observation, communication, and delegation.
Use METRC and company POS processes for inventory management and coordinate with compliance team members.
Maintain daily, weekly, and monthly tools and trackers and uphold organizational standards in inventory-related processes.
Lead and support visual merchandising, customer-journey training, promotions, pop-ups, events, and loyalty initiatives.
Coordinate with systems and marketing teams to ensure promotional and event information is accurate and effective.
Lead customer-experience initiatives and model the Good Day Way through training, coaching, merchandising, process excellence, and consistent execution.
Engage customers, provide feedback to leadership on community opportunities, and use technology to improve customer experience.
Communicate and collaborate with leadership, store staff, and cross-functional partners including HR, Operations, IT, and Facilities.
Perform other duties as assigned.