General Manager

24 Hour Fitness•Whittier, CA

About The Position

As a General Manager at 24 Hour Fitness, you lead the club in advancing the company’s mission, vision, and values while driving membership growth, revenue generation, and operational excellence. You lead a high-performing team to provide an exceptional member experience and achieve sales goals, with a focus on membership sales, fitness revenue, and overall club performance. The role involves building a results-oriented culture based on accountability, motivating the team, maintaining a welcoming club environment, and consistently exceeding business targets. The position oversees day-to-day club operations, including facility and equipment upkeep, cleanliness, safety, budgets, and compliance. It also involves developing member relationships and retention initiatives, representing the gym in the local community, and maintaining a consistent schedule of 9:00 AM–7:00 PM or 10:00 AM–8:00 PM in alignment with peak business hours and club needs. Travel of up to 10% is required for training sessions and meetings.

Requirements

  • 3–5+ years of management experience in the broader retail, hospitality, or fitness industry, with a proven track record of success.
  • 2–4 years of progressive management experience supervising 3–10+ employees in a team environment, with measurable employee development and promotion outcomes.
  • Ability to inspire and lead teams in delivering member and team-member initiatives through a strong service focus and a consistent, robust service culture.
  • Ability to create an outstanding member and team-member experience and a high-performance culture through people development, innovation, and collaboration.
  • Excellent communication, interpersonal, and customer service skills.
  • CPR/AED certification required within 30 days of hire and must be maintained throughout employment. The company provides access to an approved training program at no cost.
  • Personal Training certification from a nationally recognized organization required within 90 days of hire. The company provides access to a certification program at no cost. A degree in Exercise Science, Kinesiology, or a related field may satisfy the requirement in lieu of certification, subject to qualification and approval.
  • Ability to travel up to 10% of the time for training sessions and meetings.
  • Ability to perform duties involving frequent standing and walking; bending, stooping, climbing, reaching, and lifting or moving up to 25 pounds regularly and up to 50 pounds occasionally, with or without assistance.
  • Ability to work with electronic devices requiring fine manipulation and to work around cleaning chemicals, fitness equipment, moving mechanical parts, and occasional loud noise.

Nice To Haves

  • Bachelor’s degree in Business Administration, Sports Management, Exercise Science, Kinesiology, or a related field.
  • Familiarity with sales techniques and strategies.
  • Active involvement in the fitness community through professional associations or networking events.

Responsibilities

  • Develop and implement strategies to exceed targets for membership sales, fitness, retail, and other revenue streams.
  • Recruit, train, and develop a high-performing team with shared goals and a one-team mindset.
  • Coach and support team members, set clear objectives, delegate responsibilities, use team members’ strengths, and foster accountability and excellence.
  • Build strong member relationships and create a welcoming, community-focused environment that supports members’ fitness goals.
  • Oversee daily club operations, including facility maintenance, equipment upkeep, and cleanliness.
  • Manage budgets, control expenses, and maximize profitability while following company policies and procedures.
  • Implement safety protocols and procedures in compliance with health and safety regulations.
  • Build local community relationships, represent the gym at events, and conduct outreach to attract new members.
  • Develop and execute member retention strategies, including engagement programs, events, and incentives.
  • Promote awareness of and compliance with company policies, procedures, standards, and industry regulations.
  • Maintain a consistent 9:00 AM–7:00 PM or 10:00 AM–8:00 PM schedule aligned with peak business hours and club needs.
  • Travel up to 10% of the time to attend training sessions and meetings.

Benefits

  • Paid time off.
  • Medical coverage.
  • Dental coverage.
  • 401(k) with match for qualifying positions.
  • Free gym membership.
  • Discounts on products and personal training.
  • Employee Resource Groups that facilitate connections with other team members and participation in community events, in person and virtually.
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