General Manager - Growth Plan To Regional

Wilkins•Raleigh, NC

11d•Onsite

About The Position

Workout Anytime is seeking a General Manager to lead one of their locations, with a focus on membership growth, personal training, people management, payroll, retention, operations, and the overall member experience. This role is part of a rapidly expanding multi-unit ownership group targeting 50 locations, offering a clear path for advancement into Regional Management. The company provides a platform, tools, and support, while the individual needs to bring drive and a performance-oriented mindset. The culture is described as people-first and performance-driven, emphasizing coaching, clear expectations, resources, recognition, direct feedback, ambition, competition, and fun, alongside hard work and transparency. The ideal candidate is someone who creates activity, enjoys competition, can sell and teach selling, holds people accountable while developing them, and is confident yet humble.

Requirements

Leadership role inside the fitness industry (General Manager, Assistant Manager, Fitness Director, PT Manager, Sales Manager or a comparable position).
Understand personal training as a business through personally selling PT, managing PT production, leading trainers responsible for sales, or running a PT department.
If not from the fitness industry: experience building teams, owning revenue, leading a high-performance sales organization or operating a business in another industry.
Genuine belief that your experience translates to this role.
Ability, ambition, and drive.

Nice To Haves

Managed inside a gym before.

Responsibilities

Lead one Workout Anytime location with responsibility for membership growth, personal training, people, payroll, retention, operations and the overall member experience.
Grow the business.
Develop the people.
Own the numbers.
Membership sales and net membership growth.
Personal training sales and recurring revenue.
Sales activity, leads, appointments and conversion.
Hiring, coaching and developing your team.
Member retention and experience.
Payroll and labor efficiency.
Club operations and standards.
Weekly and monthly KPIs.
Community outreach and local growth.
Developing future leaders underneath you.
Coach, sell, solve problems and develop people who can eventually perform without them.