General Manager

Spartan Fitness•Waltham, MA
•$45,000 - $60,000

About The Position

The General Manager oversees studio operations, sales performance, and team leadership to support member satisfaction and business success. The role drives revenue growth through sales strategies, community engagement, and staff development, and maintains a clean, organized, motivating studio that meets company standards, policies, and values. The General Manager manages daily staff operations, including scheduling, coaching, performance feedback, and service standards. The role oversees membership sales and retention, lead follow-up, billing and dues collection, inventory and vendor coordination, marketing campaigns, and community events. It also tracks studio performance using management software, addresses customer concerns, enforces operational procedures, and helps maintain a safe and welcoming environment. The position requires a high school diploma or equivalent and at least two years of sales and customer service experience. An associate’s or bachelor’s degree and prior team leadership or business operations experience are preferred. Compensation is based on qualifications, experience, and location. General Managers are eligible for monthly and quarterly bonuses and earn a 10% commission on qualifying upfront personal sales.

Requirements

  • High school diploma or equivalent.
  • At least 2 years of sales and customer service experience; fitness, wellness, or retail experience is preferred.
  • Ability to meet and exceed sales goals while effectively managing a team.
  • Strong leadership skills, including the ability to coach staff and hold them accountable.
  • Excellent in-person, phone, and digital communication and interpersonal skills.
  • Strong organization, attention to detail, accuracy, and follow-through.
  • Ability to prioritize tasks and meet deadlines in a fast-paced, changing environment.
  • Professional, punctual, dependable, and able to demonstrate integrity and discretion.
  • Problem-solving ability and sound business judgment.
  • Passion for health, wellness, and fitness.
  • Proficiency in Microsoft Office Suite, Google Workspace, social media platforms, and studio management software such as ClubReady.
  • Ability to perform essential job functions with or without reasonable accommodations.
  • Ability to stand and/or walk for extended periods.
  • Ability to occasionally lift and move up to 25 pounds.
  • Ability to work flexible hours, including evenings, weekends, and special events as needed.

Nice To Haves

  • Associate’s or Bachelor’s degree.
  • Prior leadership experience managing teams and overseeing business operations.
  • Proven track record managing multiple revenue streams, including memberships, retail, private training, and teacher training.

Responsibilities

  • Manage daily staff operations, including scheduling and shift coordination.
  • Lead, motivate, coach, and develop staff to achieve sales, service, and performance goals.
  • Foster accountability, mutual respect, and collaboration among staff.
  • Communicate company policies, procedures, and performance expectations to staff.
  • Monitor staff performance and provide ongoing feedback and support.
  • Manage the sales process, including scheduling prospects into Demo classes and converting leads into members.
  • Drive membership sales and member retention through customer service and engagement.
  • Coordinate with vendors, track inventory, and maintain adequate retail and product stock.
  • Use ClubReady or comparable studio software to track and analyze revenue, attendance, and member engagement.
  • Address and resolve customer service concerns using independent judgment.
  • Follow up with prospective members to support conversion and retention.
  • Manage billing processes, including collecting outstanding dues.
  • Maintain studio cleanliness, organization, and professional presentation.
  • Enforce company policies and operational procedures.
  • Maintain administrative supplies, promotional materials, and studio literature.
  • Plan, schedule, and participate in networking and community events to build brand awareness and generate leads.
  • Manage and track marketing campaigns and promotions to support membership growth.
  • Assist with cleaning and maintenance to maintain a safe and welcoming environment.
  • Perform other related duties as assigned by management.

Benefits

  • 401(k) program with up to a 5% match.
  • Medical benefits.
  • Dental insurance.
  • Vision insurance.
  • Short- and long-term disability coverage.
  • Other ancillary products.
  • Free Pilates classes.
  • Employee discounts.
  • Monthly and quarterly bonus program.
  • 10% commission on upfront personal sales for members, private training, and retail.
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