Founding Growth Marketer

Mintive•San Francisco, CA
•Onsite

About The Position

Mintive is hiring a Founding Growth Marketer to build and run growth for its technical B2B product. The role is hands-on and accountable for pipeline and SQL outcomes, spanning funnel instrumentation, structured experimentation, acquisition, and account-based, multi-channel outbound. The marketer will work with marketing automation, CRM, sequencers, enrichment and scoring tools, and paid channels including LinkedIn, Google, and retargeting. The position calls for quickly developing a deep understanding of technical buyers and adapting messaging to the channels and audiences where they engage. The marketer will own pipeline and funnel metrics, including MQL/SQL conversion, CAC, and payback, using performance data to direct investment. They will use AI and agents to scale their work while exercising judgment about where automation adds value, and will partner closely with founders, customers, and a scaling sales team to build a structured demand-generation engine without unnecessary bureaucracy. The role is in person in San Mateo and San Francisco. Mintive builds infrastructure that lets companies use AI agents safely, beginning with an MCP gateway that governs agents' access to company data and tools and records data flows and audit logs. The company is expanding its agent stack to include connectors, monitoring, sandboxing, long-running agents, and memory.

Requirements

  • Typically 4+ years running acquisition or growth programs.
  • Experience running growth for a technical B2B product, such as infrastructure, security, or developer tools.
  • Experience carrying a pipeline or SQL target, rather than only contributing to campaigns.
  • Systems- and experiment-oriented approach, including end-to-end funnel mapping, instrumentation, identifying lead leakage, and running structured experiments.
  • Hands-on experience with marketing automation, CRM, sequencers, enrichment and scoring tools, and major paid channels such as LinkedIn, Google, and retargeting.
  • Experience running account-based, multi-channel outbound at volume using email and LinkedIn, with retargeting on the same accounts.
  • Comfort operationalizing an AI-assisted, SDR-style system.
  • Ability to quickly understand technical buyers and adapt messaging to their channels and audiences.
  • Fluency in pipeline, funnel conversion, MQL/SQL, CAC, and payback metrics.
  • Experience using Claude and agents to scale work, with judgment about when AI improves output.
  • Ability to move quickly and thrive with limited structure.
  • Experience building demand in an early-stage environment and adding structure without bureaucracy.
  • Ability to partner effectively with founders and a scaling sales team.

Nice To Haves

  • Familiarity with MCP, AI agents, or enterprise security and governance.
  • Experience marketing to enterprise CIO, CISO, platform/IT, or AI buyers.
  • Experience building or running an in-house outbound or ABM operation.
  • Experience spanning both self-serve/PLG and sales-led motions.
  • Range in positioning and messaging sufficient to write campaign-level copy.
  • Experience as a founding or early demand hire who built the engine from zero.

Responsibilities

  • Own growth outcomes, including pipeline and SQL targets.
  • Map and instrument the funnel, identify points where leads are lost, and run fast, structured experiments.
  • Build and operate acquisition and growth programs for a technical B2B product.
  • Build and operate an account-based, multi-channel outbound motion, including high-volume email and LinkedIn outreach and retargeting.
  • Work hands-on with marketing automation, CRM, sequencers, enrichment and scoring tools, and paid channels including LinkedIn, Google, and retargeting.
  • Operationalize an AI-assisted, SDR-style system.
  • Develop an understanding of technical buyers and tailor messaging to different audiences and channels.
  • Monitor pipeline, funnel conversion, MQL/SQL, CAC, and payback, and use data to guide spending.
  • Use Claude and agents to scale growth work while ensuring output is differentiated and tied to business goals.
  • Build demand-generation structure in an early-stage environment without adding unnecessary bureaucracy.
  • Partner with founders and the scaling sales team and get close to customers.

Benefits

  • Competitive salary.
  • Meaningful early-stage equity.
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