Founding Growth Marketer

talentpluto•New York, NY
•Onsite

About The Position

This is the company’s first marketing hire at a seed-funded AI search startup helping enterprises understand and influence their appearance in AI-generated search results. The role will establish the marketing function from the ground up, developing and testing channels including LinkedIn, paid acquisition, social and user-generated content, conferences, and in-person events. The mandate is broad, with an experimentation budget available to identify effective channels and discontinue those that do not perform. The Founding Growth Marketer will work closely with the incoming Account Executive to build top of funnel, establish measurement and reporting, and operate autonomously with direct access to the founding team. The position is based onsite in the company’s SoHo office in New York, six days per week. Compensation is described as competitive.

Requirements

  • Three to ten years of marketing experience, weighted toward demonstrable channel-building results rather than years served.
  • Startup marketing background with a clearly successful outcome to point to.
  • Track record developing and executing growth marketing strategy across multiple channels, rather than a single specialty.
  • Data-driven approach to channel testing and measurement.
  • Ability to work autonomously and set priorities.
  • Comfort working onsite in New York six days per week.

Nice To Haves

  • Genuine interest in the AI space.
  • Agency experience with a strong multi-client track record.

Responsibilities

  • Build the marketing function from zero to one across multiple channels.
  • Own paid acquisition, LinkedIn, social and user-generated content, and event marketing.
  • Design and run experiments to identify effective channels and discontinue those that do not work.
  • Partner with sales to build and qualify top of funnel.
  • Establish measurement and reporting to determine what is working.
  • Operate autonomously with direct founder access.
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