Firearms Sales Associate Full Time

Bass Pro Shops•Sun Prairie, WI

About The Position

The Firearms Sales Associate maintains counter sales and customer service for firearms, along with floor and counter sales of other hunting merchandise. The role supports a pleasant and productive shopping experience by greeting customers promptly and courteously, handling merchandise with care, and providing information, assistance, and direction. The associate helps customers make buying decisions, completes required firearms forms, maintains merchandise and sales displays, and builds product knowledge through ongoing training. Duties also include maintaining pricing and signage, assisting with seasonal merchandise moves, keeping the work area clean and stocked, and following company policies and procedures. Other duties may be assigned.

Requirements

  • High school diploma or equivalent.
  • 0–2 years of retail experience.
  • Must be at least 21 years old.
  • Knowledge of firearms and ammunition products.
  • Knowledge of ATF federal and state regulations.
  • Knowledge of firearms and ammunition customer service and sales, and GCA.
  • Ability to merchandise and stock merchandise.

Responsibilities

  • Provide prompt, friendly customer service and support a productive shopping experience.
  • Identify and evaluate customer needs, recommend products, and promote programs such as CLUB membership, VOC, and in-store pickup.
  • Complete ATF Form 4473 thoroughly and accurately.
  • Demonstrate products to customers.
  • Organize and maintain merchandise at the gun counter and elsewhere in the retail store.
  • Replenish products on shelves according to merchandising guidelines.
  • Maintain product expertise through ongoing training.
  • Stay informed about advertised sales and maintain pricing and signage.
  • Assist with seasonal floor merchandise moves.
  • Keep the work area clean, neat, and stocked with supplies.
  • Follow company policies and procedures.
  • Perform other duties as assigned.

Benefits

  • Discounts on retail merchandise, restaurants, resorts, and conservation attractions
  • Medical benefits
  • Dental insurance
  • Vision insurance
  • Health Savings Account
  • Flexible Spending Account
  • Voluntary benefits
  • 401(k) retirement savings
  • Paid holidays
  • Paid vacation
  • Paid sick time
  • Bass Pro Cares Fund
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service