Field Sales Professional - Raleigh-Durham, NC

Varsity Brands•Raleigh, NC
•Hybrid

About The Position

BSN SPORTS, a Varsity Brands company, is hiring a Field Sales Professional to support schools, club/select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in the assigned Alamance-Orange-Chatham Counties, North Carolina territory. The role provides consultative customer service and manages full-cycle sales, from prospecting and lead generation through account management and post-sale support. The position aims to help coaches and program leaders simplify operations while growing sales and strengthening long-term customer relationships. This is a full-time hybrid position combining work from a home office with frequent travel and in-person work at schools, in the community, and at events. The employee must live in or near the territory and travel locally two to five or more days per week. Hours may vary with customer needs, and evenings, weekends, and some out-of-area or overnight travel may be required. The annual base draw range is $55,000–$65,000, with the possibility of additional performance-based incentives.

Requirements

  • At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • Associate degree or equivalent work experience.
  • Excellent verbal and written communication skills.
  • Strong problem-solving, organization, multitasking, prioritization, and time-management skills.
  • Ability to work independently and manage tasks, projects, and responsibilities with self-direction.
  • Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM tools.
  • Ability to maintain a distraction-free home office environment.
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.
  • Must currently reside in or near the assigned territory.
  • Ability to meet the physical demands of regular sitting, standing, bending, lifting, and driving.

Nice To Haves

  • Bachelor’s degree.
  • Business-to-business outside sales experience in sporting goods.

Responsibilities

  • Provide consultative customer service to coaches across the assigned territory, helping make their work easier.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads through cold-calling and lead-generation campaigns.
  • Use CRM functions for prospecting, account management, and activity tracking.
  • Grow sales within existing accounts by serving programs across all sports and levels.
  • Use data-driven business intelligence to identify prospect trends and sales opportunities.
  • Manage an account list and travel within the assigned territory.
  • Build and maintain customer relationships through consistent in-person engagement and post-sale service.
  • Plan territory activity and build a pipeline of new business.
  • Conduct sales activities in accordance with high ethical standards.

Benefits

  • Comprehensive health care benefits.
  • HSA employer contribution and FSA opportunities.
  • Wellbeing program.
  • 401(k) plan with company matching.
  • Company-paid life, AD&D, and short-term disability coverage.
  • Generous My Time Off and paid holidays.
  • Varsity Brands Ownership Program.
  • Employee Resource Groups.
  • Access to financial coaching and a member-owned credit union.
  • St. Jude partnership and volunteer opportunities.
  • Employee discounts on personal apparel and equipment.
  • Unlimited commission potential from day one.
  • Comprehensive sales training program.
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