Field Sales Manager - Orange County, CA
About The Position
The Manager, Field Sales is responsible for managing all aspects of Mark Anthony Beverage Company (MABI) brands in the assigned market and overseeing and implementing distributor planning, programming, and account execution. The role is ultimately responsible for delivering the annual sales plan in the market and serving as the conduit for distributor functions related to company business. The role handles moderately complex issues and refers more complex issues to higher-level peers or leaders. It may provide mentorship or training to peers and requires progressive knowledge of business concepts and processes and how they can be applied or integrated into the business. Depending on market size, the position may have direct reports. Monthly time is allocated approximately as follows: 12 days (60%) to retail execution, surveying, evaluating distribution, displays and advertising features, and assessing Retail Manager selling skills; 4 days (20%) to wholesaler issues and meetings, including programming, pricing, forecasting, new product launches, ABP meetings, internal wholesaler matters, kick-off meetings, and point-of-sale management; and 4 days (20%) to monthly administrative requirements and local initiatives.
Requirements
- At least 5 years of sales experience.
- At least 3 years of experience working with distributors or wholesalers.
- At least 3 years of experience in the beverage category.
- Strong analytical and math skills for budgeting and analysis.
- Ability to use Microsoft PowerPoint, Word, and Excel to develop and present materials.
- Ability to travel as necessary.
Nice To Haves
- Bachelor's degree preferred.
Responsibilities
- Execute all aspects of the sales plan with the distributor network.
- Present brand plans, pricing, promotions, and programming according to business-plan parameters.
- Monitor and analyze assigned territory budgets.
- Maintain consistent communication with distributors, monitor product levels, and increase actual shipments and depletions.
- Plan and manage WABP.
- Manage brand execution in the market, including pricing, shelf placement, cold-box placement, displays, draft, and bottle placement.
- Monitor and track marketing programs.
- Control operating and advertising and promotion (A&P) expenses and manage budgets and expenses appropriately.
- Keep abreast of competitive trends and report relevant developments.
- Manage retail execution, conduct surveys with and without the wholesaler, evaluate distribution, display, and advertising-feature execution, and assess Retail Manager selling skills.
- Manage wholesaler issues and meetings covering programming, pricing, forecasting, new product launches, ABP meetings, internal wholesaler issues, kick-off meetings, and POS management.
- Complete monthly administrative requirements, including forecasting, fiscal responsibility, distribution tracking, program-execution tracking, and performance management.
- Manage local initiatives.
Benefits
- Competitive annual salary of $104,000–$125,000 in Orange County, California.
- Bonus plan designed to recognize company performance and individual contributions.
- Comprehensive health and welfare benefits.
- Company matching 401(k) contributions.
- Paid time off, including annual leave, paid sick time, and holidays.
- Opportunities for training, development, and career growth.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
