Field Marketing Manager - Events and Retail - Kansas City

Andersen Corporation/Renewal by Andersen•Lenexa, KS

104d•$60,000 - $95,000

About The Position

Renewal by Andersen of Kansas City is seeking an Events & Retail Field Marketing Manager to lead its Non-Traditional Marketing Team. The manager will recruit, train, coach, motivate, and manage a team of 10–15 Brand Ambassadors who engage homeowners at events, festivals, retail locations, sporting events, and community activations. This is a hands-on, fast-paced leadership role focused on developing talent, executing marketing campaigns, generating leads, and supporting business growth. The role includes both in-field and in-office training and coaching, team administration, performance tracking, scheduling, and collaboration with event coordinators, retail store managers, and marketing and direct marketing leaders. The manager is expected to model professionalism, integrity, teamwork, and a strong work ethic while ensuring adherence to company policies and performance expectations.

Requirements

2–3 years of experience in events management, retail management, canvassing management, sales management, or marketing management.
Ability to think strategically, with strong project management skills and attention to detail.
Strong verbal and written communication skills.
Ability to self-manage resources to achieve objectives.
Ability to analyze the effectiveness of event, retail store, and canvassing activations.
Ability to understand marketing communications, sales promotions, and advertising.
Demonstrated strong leadership skills.
Demonstrated analytical skills.
Demonstrated ability in Microsoft Office programs, especially reports and spreadsheets.
Results orientation.
Dynamic approach.
Business and customer knowledge.
Problem-solving skills.
Time management and organizational skills.
Assessment and evaluation skills.
Proven sales performance.
Creativity.
Confidence.
Interpersonal skills.

Responsibilities

Recruit, hire, train, coach, and manage a team of 10–15 Brand Ambassadors.
Handle administrative duties, including payroll, tracking team members’ key performance indicators, and corresponding with management and direct marketing team leaders.
Provide in-field training, coaching, and shadowing for Brand Ambassadors.
Provide in-office training, coaching, and instruction for Brand Ambassadors.
Meet or exceed expectations for skills, attitude, behavior, and results.
Present an exceptional company image.
Set an example for work ethic, integrity, teamwork, and decorum.
Ensure policies and guidelines are followed.
Schedule and hold weekly or bi-weekly team meetings.
Adhere to key performance indicators, budgets, and results implications.
Generate leads and set appointments at events, retail stores, and through canvassing.
Work with event coordinators and retail store managers.