Field Marketing Manager - Central

Vega • United States,

7d

About The Position

Vega is hiring a Field Marketing Manager to serve as the in-region marketing owner for its go-to-market team. Reporting to the Field Marketing Director, this role partners with regional sales to develop quarterly territory plans and deliver programs that drive pipeline and scale repeatable field marketing motions across events, account-based marketing, partners, and community. The role is open to candidates located in Illinois, Indiana, Ohio, Michigan, Wisconsin, Minnesota, Iowa, Missouri, Kansas, Nebraska, North Dakota, or South Dakota, and requires up to 25% travel in the region; some international trips may be required.

Requirements

• 2–4 years of experience in B2B field marketing or integrated demand; cybersecurity or technical SaaS experience is strongly preferred.
• Proven success partnering with Sales on territory planning and delivering measurable pipeline impact.
• Strong project management skills, including the ability to run multiple programs simultaneously while maintaining attention to detail.
• Experience with Salesforce and HubSpot, and comfort with basic attribution reporting.
• Clear communication and ability to collaborate with Sales, SEs, partners, and executive stakeholders.
• Ability to travel up to 25% in the region; some international trips may be required.

Nice To Haves

• Experience running partner or channel co-marketing motions.
• Experience with ABM tools and field ABM playbooks.
• Familiarity with SOC/SIEM or security analytics audiences.

Responsibilities

• Build quarterly regional field plans aligned with sales priorities, target account lists, and pipeline goals for new logos and expansion.
• Plan and execute pipeline-driving programs, including executive roundtables, workshops, partner events, third-party conferences, and virtual experiences, from concept through follow-up.
• Partner with Sales to activate account-based marketing plays for target accounts and accelerate deals.
• Develop and execute joint programs with channel partners, including co-branded events and regional activations.
• Activate local cybersecurity alliances, memberships, advisory boards, and user programs to deepen engagement and create advocates.
• Manage program logistics, vendors, timelines, promotion, SDR and AE handoffs, and post-event conversion paths.
• Report on pipeline sourced and influenced, meeting creation, stage progression, target-account engagement, and ROI.
• Plan, forecast, track, and optimize the regional budget.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed