Events Specialist, Marketing

Personify Health•Remote,

50d•$68,645 - $75,000•Remote

About The Position

The Events Specialist manages planning, coordination, execution, and measurement of national events and conferences that advance Personify Health’s Wellbeing growth strategy. The role brings event plans to life by coordinating logistics, vendors, materials, internal stakeholders, key details, and on-site support so events are executed consistently, professionally, and on schedule. Reporting to the VP, Integrated Marketing, this hands-on event operations partner supports the Wellbeing business. Responsibilities include coordinating event promotion, timelines, registration and reporting workflows, vendor communications, budget-tracking inputs, stakeholder updates, shipping and inventory needs, and on-site support for priority events. The position requires approximately 20% travel for events, conferences, and other company-sponsored programs. The role is remote in the U.S.; candidates based in New York or New Jersey are preferred. Events support Personify Health’s market presence, buyer engagement, and commercial growth. This role helps ensure participation is well organized, brand-consistent, and supported by effective preparation and follow-through, contributing to smooth execution, sales partnership, lead capture, accurate reporting, and a high-quality experience for prospects, clients, partners, and internal attendees.

Requirements

Strong organizational and project coordination skills, including the ability to manage multiple timelines, vendors, deliverables, and stakeholder requests simultaneously.
Excellent written and verbal communication skills, including the ability to craft email and web copy and prepare clear updates, instructions, recaps, and stakeholder communications.
High attention to detail, strong organizational discipline, and comfort managing logistical complexity under tight timelines.
Foundational commercial awareness and ability to understand how events support audience engagement, lead generation, sales follow-up, and measurable marketing outcomes.
Ability to work independently on assigned tasks, solve problems in real time, remain composed during live events, and collaborate effectively across teams.
Willingness and ability to travel regularly for conferences, events, and on-site execution as business needs require.
Ability to remain stationary for extended periods, operate a computer and other office productivity tools, and communicate information clearly.
Ability to occasionally move event materials, supplies, or equipment consistent with business needs and reasonable accommodation practices.

Responsibilities

Coordinate planning details, timelines, deliverables, and stakeholder inputs for the national Wellbeing event and conference calendar, aligned with approved goals and priorities.
Partner with Demand Generation, Marketing Operations, Sales, Product Marketing, Account Management, Consultant Broker Relations (CBR), Creative, Procurement, Finance, and other stakeholders to gather requirements, confirm deliverables, and advance event plans.
Support sponsorship, speaking opportunity, booth, promotional, and attendee engagement planning by collecting information, tracking decisions, and preparing materials for stakeholder review.
Coordinate planning and execution for assigned national events and conferences, and support regional events, partner events, and virtual experiences as needed.
Manage event logistics, including timelines, vendor coordination, shipping, A/V needs, booth materials, speaker details, registration requirements, attendee communications, and on-site support.
Create and maintain event project plans, checklists, run-of-show documents, attendee lists, stakeholder updates, landing page inputs, and post-event recap materials.
Travel as needed to support on-site execution, assist with setup and attendee experience, and escalate issues to appropriate internal or external partners.
Track event budgets, purchase requests, vendor approvals, invoice status, and final costs in partnership with Finance, Procurement, and Accounts Payable.
Maintain accurate event records, including attendance, meeting requests, lead capture details, campaign association, follow-up status, and post-event notes.
Coordinate with Marketing Operations, Sales, and CBR on lead routing, Salesforce campaign setup, landing page requests, attribution tracking, and post-event follow-through.
Compile post-event feedback and performance inputs to identify successes, improvements, and needed follow-up.