About The Position

The Sales Coordinator supports the Event Technology team by selling equipment and services for events of all sizes, with a special focus on events generating less than $5,000 in revenue. The role completes sales order entries and related sales activities, and provides general sales administration support such as order entry, opportunity management, and customer follow-up. It reports to the Regional Sales Director, Customer Support. Work is performed in a centralized sales support environment within an office setting. Conditions range from moderately quiet to noisy. Working times include irregular hours and on-call status, including days, evenings, weekends, and holidays. Team members must follow Encore appearance guidelines in the office and when traveling to venues.

Requirements

  • Minimum of a high school diploma, or a bachelor's degree (BS/BA) preferred, or 1+ years of sales/event experience.
  • Technical aptitude and proficiency with computer software and programs.
  • Strong written and oral communication skills to effectively solicit and close business by phone and email.

Nice To Haves

  • Prior technology, sales, hospitality, or event planning experience.

Responsibilities

  • Lead import and distribution for venue complexes, researching as needed to determine the correct ownership of leads.
  • Directly sell smaller events, including Banquet Event Order (BEO) bookings, exhibitors, affiliate business, and In-Conjunction-With (ICW) events.
  • Direct qualified leads to EventNow, Encore's eCommerce platform, as a buying channel.
  • Close business by obtaining commitments to buy while maximizing revenue and adhering to event profit guidelines for assigned business.
  • Handle customer requests by phone, online chat, email, and other channels.
  • Follow up with internal and external customers through confirmed order hand-offs.
  • Use Encore tools, technology, systems, and resources effectively to respond promptly to customer requests.
  • Keep the CRM accurate and up to date.
  • Facilitate strong information exchange with aligned venue leadership teams.
  • Complete sales order entries and other sales-related activities, including order entry, opportunity management, and customer follow-up.
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