Events Executive - MedSpa

Phorest•Montreal, QC

About The Position

Phorest is seeking a creative, organized, and proactive Events Executive to support its growing presence in the North American medspa market. The role plans and delivers industry conferences, trade shows, partner events, webinars, and other marketing activities, helping build relationships and awareness among medspa owners and operators across the United States. It also supports marketing campaigns, content, partnerships, and lead-generation initiatives in collaboration with Marketing, Sales, and Partnerships teams. The position coordinates event logistics and vendors, supports campaigns across channels, helps create and distribute marketing content, and maintains campaign and event reporting. The Events Executive will help adapt global and regional campaigns for North American medspa audiences, monitor industry trends, and improve the efficiency and effectiveness of marketing activities. Travel across North America is required to support events, including setup and on-site coordination.

Requirements

  • 1–3 years of experience in events, marketing, or a related field, ideally in a SaaS, B2B, or similarly fast-paced environment.
  • Experience planning or supporting conferences, trade shows, corporate events, or marketing campaigns, including coordinating logistics and working with vendors or partners.
  • Strong organizational and project management skills, including the ability to manage multiple priorities, deadlines, and event details.
  • Excellent written and verbal communication skills, with confidence building relationships with event organizers, partners, and internal teams.
  • A good understanding of digital marketing channels, including email, social media, paid advertising, and SEO.
  • Familiarity with marketing and CRM platforms such as Salesforce, HubSpot, Google Analytics, or similar tools.
  • Confidence using Google Workspace, Microsoft Office, and Canva or similar design platforms.
  • A proactive, flexible approach and ability to solve problems when priorities or event requirements change.
  • Willingness and ability to travel across North America for conferences, trade shows, partner events, and other industry activities, including event setup and on-site coordination.

Nice To Haves

  • Experience in the medspa, aesthetics, skincare, beauty, wellness, or healthcare technology industries.
  • Experience working with industry partners or supporting co-marketing campaigns.
  • Knowledge of Account-Based Marketing (ABM) or targeted B2B lead-generation campaigns.
  • Understanding of the US medspa market and the needs of medspa owners, clinicians, and practice managers.

Responsibilities

  • Help plan and deliver medspa conferences, trade shows, webinars, partner events, and regional marketing activities.
  • Coordinate end-to-end event logistics, including materials, shipping, scheduling, vendor communication, setup, and on-site execution.
  • Work with industry partners such as skincare brands, device manufacturers, and professional associations on joint events, webinars, and co-marketing initiatives.
  • Support targeted marketing campaigns and gifting initiatives for medspa owners and decision-makers.
  • Help ensure leads from events and partnerships are captured accurately and followed up promptly.
  • Support post-event reporting and evaluation, identifying opportunities to improve future events.
  • Coordinate and execute marketing campaigns across email, social media, digital advertising, and events.
  • Work with global and regional marketing teams to adapt campaigns and messaging for the North American medspa audience.
  • Manage campaign timelines, materials, and deliverables to support smooth, timely launches.
  • Track campaign performance, share insights, and identify opportunities to improve results.
  • Support the creation and distribution of blog posts, customer stories, newsletters, social media posts, and promotional materials.
  • Help deliver partner webinars, educational resources, and marketing initiatives that demonstrate Phorest's value to medspa businesses.
  • Collaborate with design and content specialists to develop high-quality, on-brand marketing materials.
  • Coordinate updates to medspa website content and landing pages.
  • Keep up with medspa industry trends, competitors, and the needs of medspa owners and operators.
  • Support the creation, scheduling, and testing of email campaigns to improve engagement and lead generation.
  • Work with Sales and Marketing to maintain accurate CRM data, track leads, and measure campaign effectiveness.
  • Monitor marketing metrics, including event engagement, leads generated, and conversion rates.
  • Help manage event and marketing budgets, expenses, campaign assets, and reporting.
  • Identify opportunities to improve processes and make event and marketing activities more efficient and effective.

Benefits

  • Fully employer-paid medical, dental, life, AD&D, and short-term disability benefits, as well as an Employee Assistance Program and wellness perks.
  • Optional access to a 401(k) and upgraded insurance options.
  • Career development support, including an in-house Learning and Development/Business coach and online resources such as LinkedIn Learning.
  • Regular social events.
  • Employee Resource Groups, with opportunities to join or champion a club, society, or group.
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