Event Specialist

Scheels•Fargo, ND

4h•Onsite

About The Position

SCHEELS is seeking a full-time Event Specialist for its Fargo, North Dakota Corporate Office. The role supports the planning, execution, and evaluation of corporate events, store-level event programming, and new-market initiatives that strengthen the brand and reinforce SCHEELS’ commitment to the communities it serves. The ideal candidate is forward-thinking, enjoys creating memorable experiences and community connections, and works collaboratively in a fast-paced environment. The Event Specialist assists the events team with logistics, scheduling, and execution for internal and external events, including grand openings, training events, and community events. The position also supports event plans for new-store market launches, coordinates with venues and vendors, gathers data and feedback for post-event reporting, and completes project tasks on schedule. The role supports corporate and store marketing teams with event promotion before, during, and after events. It also helps distribute marketing resources and serves as a communication contact for store marketing associates across SCHEELS locations. The schedule is flexible between 7 a.m. and 6 p.m., Monday through Friday, with evenings and weekends as needed. Travel of up to 20–30 days per year is required.

Requirements

Genuinely and consistently treat co-workers, customers, and business partners as important, including making eye contact, smiling, and expressing thanks.
Approach daily tasks, projects, and follow-up communication with energy and urgency.
Develop expertise in the role and apply knowledge and experience effectively.
Show respect and appreciation for others and SCHEELS.
Arrive at work and meetings 10 minutes early.
Show genuine interest in helping others before oneself, regardless of recognition or reward.
Listen, learn, apply knowledge, and accept critical feedback.
Adapt to a changing work environment.
Apply basic math, grammar, punctuation, and spelling skills.
Meet SCHEELS dress and grooming expectations and support a professional, clean, and welcoming environment.
Demonstrate pride and ownership of work while meeting deadlines.
Be flexible to work between 7 a.m. and 6 p.m., Monday through Friday, with evenings and weekends as needed.
Travel up to 20–30 days per year.
Be able to perform the listed physical activities with or without reasonable accommodation.
Follow safety procedures and perform job duties in a manner that minimizes risk of injury.

Nice To Haves

Bachelor’s degree in Marketing, Communications, or a related field.
2–4 years of experience in a related field.

Responsibilities

Assist the events team with logistics, scheduling, and execution for major internal and external SCHEELS events, including grand openings, internal training events, and local community events.
Assist in executing event plans for grand openings, hiring events, and community activations that support new-store market launches.
Coordinate with venues, suppliers, and vendors to support seamless execution, clear contracting, and cost efficiency.
Collect data, feedback, and metrics to support post-event recaps for leadership.
Complete assigned project tasks on schedule and collaborate with team members as event needs evolve.
Support corporate and store marketing teams in implementing pre-, during-, and post-event promotional strategies across SCHEELS locations.
Distribute promotional toolkits, advertising guidelines, assets, and best practices to local store teams.
Support regular communication and alignment with store marketing associates across more than 30 SCHEELS locations.