Event and Field Marketing Manager

The Event & Field Marketing Manager is responsible for planning and executing marketing events, such as trade shows and networking events, to drive lead generation and revenue production. They will coordinate all logistics and experience elements, manage budgets, and work closely with sales to effectively staff booths. The manager will also track leads and customer acquisition from events, research and secure event sponsorships, and have the ability to manage multiple projects simultaneously. This role requires strong organizational skills, attention to detail, and excellent interpersonal communication.

• Planning and executing marketing events, such as trade shows, Weave hosted networking events, and customer related experiences
• Coordinating all logistics and experience elements for events, including registration, content, catering requirements, exhibit set-ups, revenue tracking, and materials support (pre and post event)
• Creating unique experiences for Weave hosted dinners, cocktail receptions, and networking activations that drive pipeline and ROI
• Forecasting, setting, and measuring goals for owned events
• Managing assigned budgets
• Working proactively and closely with sales on staffing booths effectively
• Procuring and coordinating vendor and facility services
• Working cohesively with their own team, marketing team as a whole, and cross-functionally with key stakeholders to strategize, plan, and execute event elements
• Tracking leads, revenue, and customer acquisition from owned events
• Researching, vetting, and securing event sponsorships
• Ability to manage multiple projects and work assignments simultaneously from a variety of staff and vendors
• Able to travel to assigned Weave hosted networking events and strategic trade shows
• Communicating complex ideas and timelines to diverse audiences and stakeholders to gain consensus
• Excellent interpersonal skills both in person, by phone, and over email with high professionalism
• Building connections to companies and brands through events
• Proven ability to work cross-functionally to mobilize internal teams to deliver results

• 3+ years of experience in an Event, ABM, or Experiential Marketing role
• Strong attention to detail and organizational skills
• Willingness to travel to assigned Weave hosted networking events and strategic trade shows
• Ability to effectively communicate complex ideas and timelines to diverse audiences and stakeholders
• Excellent interpersonal skills in person, by phone, and over email with a high level of professionalism
• Proven ability to work cross-functionally and mobilize internal teams
• Strong connections to companies and brands through events

• Travel opportunities to assigned Weave hosted networking events and strategic trade shows
• Ability to communicate complex ideas and timelines to diverse audiences and stakeholders
• Excellent interpersonal skills in person, by phone, and over email with high professionalism
• Connections to companies and brands through events
• Proven ability to work cross-functionally to deliver continuous value to customers and prospects
• Ability to create incredible experiences and emotional connections to companies and brands through events
• Customer experience focused
• Opportunity to work in B2B SaaS industry
• Opportunity to utilize strong writing skills
• Previous experience in creating promotional materials and invitations
• Equal opportunity employer committed to diversity and inclusion
• Accommodation for individuals with disabilities or special needs