Equipment Sales Representative

King Ranch•Houston, TX

About The Position

The Equipment Sales Representative manages key customer account relationships and provides a differentiated customer experience. The role involves discussing and demonstrating represented equipment, identifying prospective customers, greeting and building rapport with customers in retail or field settings, and helping customers select appropriate equipment through discussion or demonstration. The representative enters customer information into the CRM system, completes sales, financing, and delivery documentation, and follows up after sales to ensure customer satisfaction. The role also supports company goals, programs, and incentives; contributes to a positive workplace and customer experience; assists with company events; and supports management in pursuing corporate policies, plans, goals, and long-term objectives.

Responsibilities

  • Manage key customer account relationships to provide a differentiated customer experience.
  • Discuss and demonstrate represented equipment knowledgeably.
  • Understand and execute actions needed to achieve company goals.
  • Read and understand company programs and incentives.
  • Identify potential customers using available prospecting tools and the CRM system.
  • Greet customers and build rapport in retail stores or field environments.
  • Enter customer information into the CRM system according to company guidelines.
  • Assist customers in selecting appropriate equipment through discussion or demonstration.
  • Complete documentation for sales, financing, and delivery.
  • Follow up with customers after sales to ensure a satisfactory experience.
  • Encourage accountability, open communication, teamwork, and a commitment to customer service.
  • Participate in business and department activities that support a positive customer experience.
  • Assist with preparing and executing company events, including trade shows, fairs, and field days, as required.
  • Support management in pursuing corporate policies, plans, goals, and long-term objectives.
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