Enterprise Market Development Manager
About The Position
The Enterprise Market Development Manager expands Precision Diagnostics' enterprise reach by identifying, developing, and advancing strategic growth opportunities across health systems, IDNs, integrated healthcare networks, professional and patient-impact organizations, strategic partners, and other priority healthcare segments. This senior individual contributor builds relationships with executive, clinical, laboratory, financial, and strategic decision-makers; develops clinical, economic, and business value propositions; and creates enterprise partnerships and a scalable growth pipeline. The role works across Market Development, Key Account Management, Sales, Marketing, Medical/Clinical, Education, and other Thermo Fisher businesses to turn enterprise opportunities into actionable commercial initiatives. It is highly customer-facing and requires more than 50% travel across North America. The role owns the development and progression of assigned enterprise market-development opportunities, from identifying opportunities and gaining executive access through developing business cases, establishing strategic alignment and partnerships, advancing the pipeline, and activating commercial resources. It does not replace established account ownership by Key Account Management, provider adoption and utilization ownership by Market Growth Specialists, implementation and go-live execution by Enterprise Commercial Program Management, or functional strategy, people, and resource ownership by Market Development leadership.
Requirements
- Bachelor's degree in Business, Marketing, Healthcare, Life Sciences, or a related field.
- 5+ years of successful experience in healthcare, diagnostics, laboratory services, medical device, pharmaceutical sales, business development, strategic accounts, market development, or a related commercial role.
- Demonstrated experience developing complex commercial opportunities, business cases, strategic growth plans, and relationships with senior or executive stakeholders.
- Strong understanding of healthcare delivery systems, including health systems, IDNs, laboratories, integrated networks, and relevant healthcare economics.
- Ability to work independently and lead cross-functional teams through influence in a matrixed environment.
- Strong communication, presentation, negotiation, planning, and relationship-development skills.
- Ability to travel more than 50% within North America, including overnight travel.
Nice To Haves
- Experience in diagnostics or laboratory medicine and with health systems, IDNs, reference laboratories, professional organizations, FQHCs, or other complex healthcare networks.
- Experience developing new markets, strategic partnerships, or enterprise commercial opportunities.
- Experience using CRM, market intelligence, and commercial analytics platforms to manage complex opportunity pipelines.
Responsibilities
- Identify, qualify, and advance enterprise opportunities across health systems, IDNs, integrated networks, FQHCs, primary care networks, professional organizations, strategic partners, and other priority segments.
- Build relationships with senior stakeholders, including health-system executives, laboratory leaders, finance and procurement leaders, clinical leaders, and professional organization leadership.
- Develop clinical, economic, operational, and commercial value propositions and business cases aligned with customer priorities, patient impact, and growth potential.
- Identify enterprise whitespace, emerging markets, new stakeholders, and partnership opportunities; develop opportunity strategies, including stakeholder mapping, value proposition development, and pathways to commercial activation.
- Lead strategic discussions with enterprise partners to establish alignment, define partnership opportunities, and advance initiatives toward activation.
- Develop strategic partnerships with professional and patient-impact organizations, external partners, and other Thermo Fisher businesses to support awareness, access, adoption, and growth.
- Partner with Key Account Managers and account owners, and coordinate cross-functional resources while preserving established account ownership and commercial responsibilities.
- Collaborate with Market Growth Specialists to translate enterprise access and partnerships into provider-level activation, adoption, and utilization.
- Build and manage an enterprise market-development pipeline with clear stages, priorities, next actions, and commercial potential; provide market intelligence to inform future growth priorities.
- Maintain strategic involvement as established opportunities transition to teams responsible for implementation, provider activation, utilization growth, and ongoing account management.
Benefits
- Choice of national medical and dental plans, and a national vision plan, including health incentive programs.
- Employee assistance and family support programs, including commuter benefits and tuition reimbursement.
- At least 120 hours of paid time off (PTO) and 10 paid holidays annually.
- Paid parental leave: 3 weeks for bonding and 8 weeks for caregiver leave.
- Accident and life insurance, and short- and long-term disability in accordance with company policy.
- Competitive 401(k) U.S. retirement savings plan.
- Employees’ Stock Purchase Plan (ESPP), with eligible colleagues able to purchase company stock at a discount.
- The position may be eligible for a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
