Enrollment and Recruitment Counselor

Davidson-Davie Community College•Thomasville, NC

About The Position

The Enrollment & Recruitment Counselor serves as a student-facing representative of Davidson-Davie Community College. The position recruits prospective students, provides admissions and enrollment guidance, and supports students throughout the enrollment process. It promotes the College’s academic and workforce programs, conducts outreach in Davidson and Davie counties, and helps students navigate admissions requirements, program selection, and enrollment procedures. The role collaborates with campus departments to support students from their initial inquiry through enrollment. The counselor provides individualized admissions advising to online and walk-in students based on their goals, interests, career aspirations, and educational backgrounds. The position assists with applications, Residency Determination Service requirements, New Student Orientation registration, program selection, and enrollment readiness. It also supports alignment among admissions, recruitment, outreach, and onboarding processes, refers students to relevant campus resources, and assists with admissions processes for Programs with Special Criteria in collaboration with academic departments. The counselor represents the College at schools, community organizations, workforce development programs, fairs, and other recruitment events. The role involves regular travel throughout Davidson and Davie counties and surrounding service areas, building relationships with educational and community partners, engaging prospective students through various communication channels, and helping plan recruitment campaigns and enrollment events. The counselor must maintain respect for a diverse academic environment, support the College’s mission, vision, and values, attend College events and meetings, and perform other related duties as assigned. The work environment is described as a climate-controlled contact center. ADA-related requirements include critical thinking and sound judgment; mobility for supervising students; carrying supplies and instructional materials; the ability to move, climb, or crawl under equipment; keyboard use; effective oral, written, visual, and auditory communication; general teaching and office duties; and travel to other campus locations.

Requirements

Bachelor’s degree from a regionally accredited institution.
Two years of experience in enrollment management, including admissions, recruitment, and/or onboarding.
Have a valid CDL or be willing to obtain one as a condition of employment.
Valid North Carolina driver’s license and ability to travel throughout Davidson and Davie counties, including occasional evening and weekend events.
Ability to meet the described ADA-related requirements, including critical thinking and judgment, mobility, carrying supplies, moving, climbing or crawling under equipment, keyboard use, effective communication, general teaching and office duties, and travel to other campus locations.

Nice To Haves

Master’s degree in a related field.
Proficiency in customer relationship management (CRM) software or relevant experience using CRM systems.
Two or more years of work experience in student affairs or academic programs within a higher education or workforce development setting.
Fluent Spanish speaking and writing skills.
Experience with social media and web content.
Experience presenting information to individuals and groups in both in-person and virtual settings.

Responsibilities

Provide individualized admissions advising to online and walk-in students based on their goals, interests, career aspirations, and educational backgrounds.
Assist students with college applications, Residency Determination Service requirements, New Student Orientation registration, program selection, and enrollment readiness activities.
Support alignment among admissions, recruitment, outreach, and onboarding processes to help students transition from applicant to enrolled student.
Refer students to appropriate campus resources, including advising, financial aid, records, accessibility services, workforce development, and student support services.
Collaborate with advising, financial aid, records, workforce development, and academic departments to support a seamless student experience.
Assist with Programs with Special Criteria admissions by explaining requirements, application procedures, ranking criteria, deadlines, and next steps; responding to inquiries; supporting applicant communications; and assisting with applicant ranking and related processes in collaboration with academic departments.
Represent the College at high schools, community organizations, workforce development programs, college fairs, career fairs, and recruitment events throughout Davidson and Davie counties.
Travel regularly throughout Davidson and Davie counties and surrounding service areas for recruitment activities, community events, educational partner visits, and outreach programs.
Develop and maintain relationships with school counselors, career coaches, workforce partners, employers, adult education programs, and community stakeholders.
Engage prospective students using phone, email, text messaging, social media, and CRM platforms.
Assist with planning and implementing recruitment campaigns, enrollment events, open houses, and orientation activities.
Maintain sensitivity, understanding, and respect for people of diverse social, economic, cultural, ideological, and ethnic backgrounds.
Support the College’s mission, vision, and values; attend College events and meetings; and perform other tasks that support the College’s mission and initiatives.