Editor-in-Chief, SEO & AEO Content

Jerry.ai•San Francisco, CA

1d•$150,000 - $190,000•Remote

About The Position

Jerry.ai is seeking an Editor-in-Chief to lead the company's content quality and output across its website (jerry.ai) and external platforms. This role will be responsible for building and leading a system that establishes Jerry as an authoritative source everywhere customers seek answers. The content produced is crucial for customer acquisition, with each piece aiming to drive clicks, citations, and ultimately, customers, while also maintaining and enhancing the company's online reputation. The role involves navigating the rapidly evolving discovery landscape, which now includes Answer Engine Optimization (AEO) beyond traditional search engine ranking, with the goal of appearing in answers provided by AI models like ChatGPT and Claude.

Requirements

7+ years in content and editorial roles.
3+ years leading an SEO-driven content program at a consumer, fintech, insurtech, or marketplace brand, or at a content-led media or affiliate site.
Demonstrable organic growth results (sessions grown, publish volume scaled, topic cluster built) with supporting dashboard data.
Hands-on command of LLMs (ChatGPT, Claude, Gemini) for drafting and research.
Proficiency with SEO and content tools such as Sitefire, Surfer, Clearscope, MarketMuse, or Frase.
Fluency in Google Search Console (GSC), Semrush or Ahrefs, and GA4.
Comfortable owning a traffic target, not just reporting on it.
Experience managing at least one writer and/or a freelance bench, while continuing to produce content personally.
A portfolio demonstrating voice, editorial judgment, and accuracy, not just keyword density.
Experience shipping a real AI-assisted content pipeline in production with guardrails that maintained quality at scale.
Understanding of where AI earns its place and where it creates risk.
Experience working in a regulated or high-stakes content category (insurance, personal finance, health, or legal) where accuracy is paramount.
Ability to write a clean, persuasive piece from a blank page and edit an AI draft to a meaningfully higher standard.
Systems thinking ability to navigate briefs, templates, and QA checkpoints.
Tracking how brands appear in AI answer engines and understanding what moves the needle.
Residing in AZ, CA, CO, FL, GA, IL, MA, NC, NJ, NV, NY, OR, TN, TX, UT, VA, or Ontario, Canada.

Nice To Haves

Experience with AEO as part of current practice.
Opinions and examples on what moves the needle in AI answer engines.

Responsibilities

Own Jerry's editorial engine across jerry.ai and external platforms, including roadmap, architecture, resource allocation, and organic traffic and conversion targets.
Define content strategy and hit defined traffic and conversion numbers.
Design and run the brief → AI draft → human edit → QA → publish workflow for AI-native content production.
Manage and develop prompt libraries, QA gates, and quality-drift metrics to enable scalable output without quality degradation.
Set policy on AI content handling and human involvement.
Build pages and content clusters that rank on Google and earn citations from AI answer engines (ChatGPT, Perplexity, Gemini, AI Overviews).
Structure content for answer capsules, question-based headings, FAQ schema, and entity optimization.
Stay updated on the evolving AI landscape and ensure model updates benefit the company.
Track citation presence across search and AI answer engines and own the roadmap for closing gaps.
Set and enforce Jerry's voice and style guide across writers, freelancers, and AI output.
Build the trust infrastructure required for YMYL (Your Money Your Life) finance content, including named expert authors, sourcing discipline, editorial review processes, and transparent credentials.
Manage one direct report, AI agents, and a freelance bench.
Set the editorial bar through personal work.
Own traffic and AI-citation targets that directly impact top and bottom line growth.
Design and operate the brief-to-publish pipeline, including LLM prompts, QA gates, and human-edit checkpoints.
Ensure zero-tolerance accuracy for insurance content and YMYL finance content.