District Personal Training Manager

Crunch Fitness - CR Holdings•Orlando, FL

13d•Hybrid

About The Position

The District Personal Training Manager is responsible for driving the overall sales performance, team development, and operational excellence of the Personal Training departments across multiple locations. This leader will oversee the recruitment, training, and coaching of personal training teams to exceed revenue targets and deliver exceptional member experiences. With a strong focus on accountability, sales strategy, and leadership development, this role plays a critical part in fueling company growth and promoting a high-performance culture throughout the district. CR Fitness is a leading franchisee of Crunch Fitness. The company is rapidly expanding its club footprint throughout Florida, Georgia, North Carolina, Texas, and Arizona and is led by a veteran management team with over one hundred years of combined experience in the fitness industry. With a comprehensive fitness offering and affordable price point, Crunch Fitness offers unmatched value to its members regardless of fitness level and is well positioned to take advantage of consumers’ increasing focus on health and wellness.

Requirements

Multi-site leadership experience in the fitness industry
Proven success in personal training sales, revenue growth, and hitting KPIs
Strong ability to analyze and drive performance across multiple clubs
Skilled in recruiting, developing, and retaining high-performing PT teams
Track record of exceeding monthly and quarterly sales goals
Comfortable coaching teams on closing techniques and sales accountability
Ability to interpret sales and performance data to create action plans
A competitive mindset with a relentless drive to win
Willingness to lead from the front—set the pace, set the standard
Ability to inspire and rally teams around clear, measurable targets
High level of professionalism, integrity, and urgency
Excellent communication, time management, and organizational skills
Service-minded, customer-focused, and energetic

Responsibilities

Own the performance metrics for all PT departments within your district
Coach and develop club-level PT leaders and staff to exceed sales targets
Conduct regular site visits, performance audits, and sales trainings
Analyze performance reports and develop action plans for underperforming clubs
Lead district-wide initiatives to improve client conversion, retention, and satisfaction
Support new club openings with staff onboarding, sales process rollout, and training
Partner with Regional and Corporate leadership to align district goals with company strategy