Director, Product Marketing, Marketing Cloud Portfolio Messaging

Salesforce•Atlanta, GA

22h

About The Position

Salesforce is hiring a Director of Product Marketing to own portfolio messaging and storytelling for Salesforce Marketing Cloud. The role translates Marketing Cloud strategy and product innovation into clear, differentiated stories across executive and customer-facing content, including keynotes, presentations, customer content, and web. It combines strategic narrative development with hands-on work shaping messaging frameworks, keynote storylines, executive scripts, and presentation materials. The position leads narrative development for flagship events such as Dreamforce, Connections, and World Tours, as well as internal kickoffs and major product launches. The Director partners with Product Marketing, Product Management, and cross-functional stakeholders to connect product innovations and announcements to the broader Marketing Cloud story and communicate complex capabilities as clear customer value. The role also brings the portfolio narrative to life through First Call Decks, Strategic Innovation Conversations, web, and other priority content. Domestic and international travel may be needed for major events and customer engagements.

Requirements

8+ years of experience in product marketing, product strategy, or a related marketing role.
Experience developing positioning, messaging, and narratives for complex products or portfolios.
Experience creating executive-level presentations, keynote content, or other high-visibility customer-facing storytelling.
Experience leading complex cross-functional projects and partnering with senior stakeholders.
Ability to travel domestically and internationally as needed for major events and customer engagements.
Ability to thrive in fast-moving environments where priorities can shift and timelines are often fixed.

Nice To Haves

Experience in enterprise technology or software.
Experience marketing enterprise marketing technology, CRM, AI, customer data, or digital experience products.
Experience developing keynote or mainstage content for large customer, industry, or company events.
Experience supporting major product launches spanning multiple products, teams, or announcements.
Experience developing messaging for executive marketing audiences, including CMOs and other senior business leaders.

Responsibilities

Lead Marketing Cloud portfolio messaging and storytelling, connecting products, innovation, and customer value across executive and customer-facing content.
Shape narratives for Dreamforce, Connections, World Tours, executive engagements, and major internal kickoff events, including presentation structure, scripting, demo integration, and speaker preparation.
Lead messaging for major product launches in partnership with Product Marketing and Product Management.
Connect priority innovations and announcements to the broader Marketing Cloud story and translate complex capabilities into clear customer value.
Drive portfolio storytelling across First Call Decks, Strategic Innovation Conversations, web, and other priority content.
Lead cross-functional work across Product, Events, Creative, Communications, Sales, and executive stakeholders.