Director, Product Design

GoFundMe•San Diego, CA

4h•$210,500 - $350,500

About The Position

GoFundMe is seeking a Director of Product Design to lead design for its enterprise software suite for nonprofit organizations. The role defines an experience vision that helps nonprofits build meaningful connections with supporters through innovative tools and features. It combines design leadership with hands-on work: setting a world-class quality bar, auditing end-to-end experiences, reducing design debt, providing direct critique, and stepping into high-stakes work when needed. The Director champions visual craft and GoFundMe’s Heart design system, drives adoption and contributions across teams, and builds scalable workflows for using AI while measuring impact and protecting quality. As a business leader alongside Product and Engineering, the Director helps shape roadmap decisions, sequencing, and resourcing. The role also builds and coaches designers and design managers, supports hiring, teaches cross-functional partners about design excellence, and collaborates with design leadership on the long-term experience vision, design systems, and ways of working. Candidates must be located in San Francisco, Los Angeles, or San Diego. The position is full-time and offers an annual U.S. salary range of $210,500–$350,500, plus bonus, equity, and benefits. Pay may vary by location and other factors.

Requirements

10+ years of product design experience.
A portfolio demonstrating exceptional visual, interaction, and systems craft.
A demonstrated record of raising the quality bar across a team.
Experience building, scaling, or driving adoption of a design system.
Active, hands-on use of AI tools in design practice, a clear point of view on their effect on design teams, and sound judgment to maintain quality.
Ability to build evidence-backed narratives that influence the roadmap and senior leadership.
Ability to attract top design talent through work and thought leadership.
Experience working across B2B markets and, ideally, B2C markets, with an understanding of their distinct dynamics.
Exceptional presentation and communication skills, including the ability to engage stakeholders, executives, and customers and present at events.
Ability to balance business objectives, user needs, and team needs.
Ability to clearly articulate design decisions, ideas, and vision.
Empathetic, user-centered approach to design.

Nice To Haves

Deep experience with e-commerce platforms, site builders such as Wix or Shopify, and SaaS admin tools.
Experience working in B2C markets.

Responsibilities

Own design quality for the assigned area, conduct structured audits of end-to-end experiences, and reduce design debt.
Stay hands-on with high-stakes work by providing specific critique and contributing directly when that is the fastest path to quality.
Set and uphold standards for distinctive, polished, coherent, on-brand visual design and craft.
Champion the Heart design system, drive adoption across teams, and ensure teams contribute back to it.
Develop scalable AI workflows, report measurable impact to senior leadership, and ensure quality is not sacrificed for speed.
Partner with Product and Engineering as a business leader to determine what is built, sequenced, and resourced across the roadmap.
Build, coach, and grow a team of designers and design managers, and contribute to defining levels and expectations.
Teach cross-functional partners what great design means at GoFundMe.
Lead sourcing and hiring for excellence in visual and interaction design, systems thinking, and judgment.
Collaborate with design leadership to evolve the long-term experience vision, design systems, and ways of working.