Director, Partnership Development - New York Liberty

Brooklyn Sports & Entertainment•New York, NY

2d•$115,000 - $130,000•Onsite

About The Position

The Director, Partnership Development is responsible for prospecting, pursuing, and developing new marketing partnerships for the New York Liberty. The role contributes to all aspects of corporate partnership development, including prospecting, proposal and presentation writing, negotiation, and special project deliverables. The position reports directly to the VP, Partnership Development of the NY Liberty. The successful candidate will own the full partnership sales cycle, build a pipeline of qualified prospects in local and national markets, develop customized marketing platforms, identify and monetize sponsorship opportunities, and cultivate relationships with brands, agencies, and decision-makers. The role works cross-functionally to create and deliver partnership solutions, maintains pipeline and sales reporting in Salesforce, and supports the growth of women’s sports through partnerships that create value for brands, fans, and communities. The position works primarily in an office environment and requires attendance at all New York Liberty home games and other team events, including evenings, weekends, and holidays. Rare travel may be required, at less than 5%, and may include air travel and overnight stays.

Requirements

At least 5 years of partnership, sponsorship, media, or sports sales experience, with a proven track record of consistently meeting and exceeding revenue goals.
Bachelor’s degree required.
Experience developing, pitching, negotiating, and closing integrated sponsorship programs across assets such as venue signage, digital, social, content, media, and experiential platforms.
Strong strategic selling and storytelling skills, including experience creating proposals, presentations, sales plans, and partnership concepts that drive business results.
Passion for women’s sports, an entrepreneurial mindset, strong work ethic, and willingness to go above and beyond for partners and the organization.
Proficiency with Microsoft Office Suite and Salesforce or a similar CRM, including pipeline management, forecasting, and sponsorship measurement best practices.
Ability to maintain a flexible schedule, including attendance at New York Liberty games, events, and select evenings and weekends as business needs require.
Team-first approach and ability to collaborate across the organization.
Strong communication and interpersonal skills, with the ability to build meaningful internal and external relationships.
Curiosity, accountability, sound judgment, creativity, professionalism, and attention to detail.
Ability to balance multiple priorities with urgency and resilience.

Nice To Haves

Sports and entertainment industry experience is strongly preferred.

Responsibilities

Own the full partnership sales cycle, from prospecting and outreach through proposal development, negotiation, contracting, and deal closure.
Research, identify, and cultivate sponsorship opportunities in local and national markets to build a robust pipeline of qualified prospects.
Develop partnership concepts and customized 360° marketing platforms aligned with brand objectives and the New York Liberty’s mission and influence.
Create thought-starters, proposals, and presentations that showcase the Liberty, women’s sports, and the New York market.
Identify, package, and monetize sponsorship assets, inventory, and entitlement opportunities to support revenue growth and strategic business goals.
Build and maintain relationships with brand marketers, agencies, and key decision-makers to develop immediate and long-term partnership opportunities.
Meet and exceed individual revenue targets while contributing to team and organizational sales objectives.
Collaborate with Partnership Development, Insights, Marketing, Content, and Operations teams to develop and deliver partnership solutions.
Maintain accurate pipeline management, forecasting, and sales reporting through Salesforce, including regular updates on prospect activity and revenue performance.
Represent the New York Liberty and help advance women’s sports through partnerships that create impact for brands, fans, and communities.
Attend all New York Liberty home games and other team events as required, including evenings, weekends, and holidays.