Director, Partnership Development - New York Liberty

Brooklyn Sports & Entertainment • Brooklyn, NY

2d • Onsite

About The Position

The Director, Partnership Development is responsible for prospecting, pursuing, and developing new marketing partnerships for the New York Liberty. The role contributes to all aspects of corporate partnership development, including prospecting, proposal and presentation development, negotiation, and special project deliverables. The position reports directly to the VP, Partnership Development of the NY Liberty.

The successful candidate will bring a strong full-cycle partnership sales background, excellent communication skills, high energy, and a passion for women’s sports. They will develop and close integrated sponsorship opportunities, build meaningful relationships with brands and agencies, and contribute to revenue growth while advancing the New York Liberty and women’s sports.

The role works primarily in an office environment and requires attendance at all New York Liberty home games and other team events, including some evenings, weekends, and holidays. Rare travel may be required, involving air travel and/or overnight stays.

Requirements

• At least 5 years of partnership, sponsorship, media, or sports sales experience, with a proven record of consistently meeting and exceeding revenue goals.
• Bachelor’s degree required.
• Experience developing, pitching, negotiating, and closing integrated sponsorship programs across assets such as venue signage, digital, social, content, media, and experiential platforms.
• Strong strategic selling and storytelling skills, including experience creating proposals, presentations, sales plans, and partnership concepts that drive business results.
• Passion for women’s sports, an entrepreneurial mindset, a strong work ethic, and willingness to go above and beyond for partners and the organization.
• Proficiency with Microsoft Office Suite and Salesforce or a similar CRM, including pipeline management, forecasting, and sponsorship measurement best practices.
• Ability to maintain a flexible schedule, including attendance at games, events, and select evenings and weekends as business needs require.
• Team-first approach and ability to collaborate across an organization.
• Strong communication and interpersonal skills, with the ability to build meaningful relationships internally and externally.
• Curiosity, accountability, sound judgment, creativity, professionalism, and attention to detail.
• Ability to balance multiple priorities with urgency and resilience.

Nice To Haves

• Sports and entertainment industry experience is strongly preferred.

Responsibilities

• Own the full partnership sales cycle, from prospecting and outreach through proposal development, negotiation, contracting, and deal closure.
• Research, identify, and cultivate sponsorship opportunities across local and national markets to build a pipeline of qualified prospects.
• Develop partnership concepts and customized 360° marketing platforms that align brand objectives with the New York Liberty’s mission and influence.
• Create thought-starters, proposals, and presentations that showcase the Liberty, women’s sports, and the New York market.
• Identify, package, and monetize new sponsorship assets, inventory, and entitlement opportunities to support revenue growth and strategic business goals.
• Build and maintain relationships with brand marketers, agencies, and key decision-makers to drive immediate and long-term partnership opportunities.
• Meet and exceed individual revenue targets while contributing to team and organizational sales objectives.
• Collaborate with Partnership Development, Insights, Marketing, Content, and Operations teams to develop and deliver partnership solutions.
• Maintain accurate pipeline management, forecasting, and sales reporting through Salesforce, with regular updates on prospect activity and revenue performance.
• Represent the New York Liberty and help advance women’s sports through partnerships that create impact for brands, fans, and communities.
• Attend all New York Liberty home games and other team events, including events on evenings, weekends, and holidays.

Benefits

• Commission eligibility and bonus eligibility.
• Medical, dental, and vision coverage.
• HSA and FSA eligibility.
• 401(k) employer match at 4%.
• Competitive PTO policy and company holidays.
• Parental leave policy, eligible after 6 months of service.
• Access to Barclays Center events, subject to ticket availability.
• Free onsite lunch Monday through Thursday and access to an onsite barista bar.

What This Job Offers

• Job Type: Full-time
• Career Level: Director