Director of Sales

Pyramid Global Hospitality•Miami, FL
•$135,000 - $145,000

About The Position

The Director of Sales leads the overall sales strategy and revenue generation efforts for THesis Hotel Miami, a Hilton property in Coral Gables, Florida. Reporting directly to the General Manager and partnering with Pyramid Global Hospitality’s regional sales, marketing, and revenue management leaders, this executive committee role drives top-line revenue and market share across group, corporate, transient, leisure, social, catering, and business travel segments. The role combines strategic leadership, direct selling, account development, team leadership, and business planning, while maximizing Hilton commercial resources, distribution channels, and Hilton Honors and maintaining the hotel’s market positioning. The Director of Sales develops and executes the hotel’s Sales Business Plan, cultivates key accounts and market relationships, identifies new business throughout Coral Gables and the wider Miami market, and collaborates with Revenue Management on pricing, segmentation, forecasting, need-date strategies, and channel performance. The role leads and develops the sales team, monitors market and competitor activity, presents forecasts and business reviews to ownership and executive leadership, and contributes to hotel strategy, guest satisfaction, operational excellence, financial performance, and culture. The position offers the opportunity to influence commercial performance and build a high-performing sales culture. Pyramid Global Hospitality describes its workplace as people-focused and committed to career development and operational excellence, and offers competitive compensation, a comprehensive benefits package, leadership development opportunities, and a performance-based bonus incentive plan.

Requirements

  • At least 5 years of progressive hotel sales experience.
  • At least 2 years in a Director of Sales, Associate Director of Sales, or comparable senior hotel sales leadership role in a full-service, upscale, luxury, or lifestyle hotel environment.
  • Demonstrated expertise in proactive direct selling, strategic account management, prospecting, business development, contract negotiation, and revenue generation.
  • Strong understanding of hotel sales strategy, market segmentation, forecasting, competitive positioning, revenue optimization, and demand generation.
  • Exceptional communication, presentation, negotiation, and relationship-building skills, including the ability to engage ownership, senior leadership, clients, meeting planners, and community partners.
  • Proven ability to build and maintain long-term relationships with key accounts, corporate travel managers, meeting planners, event professionals, and industry stakeholders.
  • Strong analytical skills, including the ability to interpret market data, evaluate account performance, identify trends, and turn insights into actionable sales strategies.
  • Dynamic, entrepreneurial, results-oriented leadership style and a passion for developing teams and achieving revenue goals.

Nice To Haves

  • Bachelor’s degree in Hospitality Management, Business Administration, or a related field.
  • Hilton experience, including proficiency with Hilton sales and commercial platforms, distribution channels, and Hilton Honors.
  • Working knowledge of Hilton sales systems, hotel CRM platforms, property management systems, revenue management tools, and hospitality reporting systems.
  • Proven success driving group, corporate, transient, catering, social, and locally negotiated revenue in highly competitive hotel markets.
  • Previous experience in an upscale, luxury, lifestyle, or full-service hotel environment.
  • South Florida or Miami market experience, including familiarity with Coral Gables, South Miami, Coconut Grove, Brickell, and greater Miami demand generators.
  • Experience developing business in corporate, healthcare, education/university, group, social, leisure, and local market segments.

Responsibilities

  • Lead sales initiatives focused on corporate, group, university, healthcare, education, social, leisure, and locally negotiated business.
  • Develop and execute a comprehensive Sales Business Plan supporting revenue objectives, market share growth, and ownership goals.
  • Drive proactive direct sales using Hilton sales resources, Hilton Honors, and distribution channels, with a focus on prospecting, client engagement, account development, and new business acquisition.
  • Build and strengthen relationships with Hilton National Sales, corporate accounts, meeting and event planners, University of Miami-related organizations, healthcare organizations, local businesses, travel partners, destination organizations, and community stakeholders.
  • Identify and capture business opportunities throughout Coral Gables, South Miami, Coconut Grove, Brickell, and the greater Miami market.
  • Expand market share through targeted strategies for corporate travel, group meetings, university-related demand, social events, leisure business, and other high-value segments.
  • Manage key accounts and develop long-term partnerships that generate repeat business, sustainable revenue growth, and customer loyalty.
  • Collaborate with Revenue Management to optimize pricing, segmentation, forecasting, need-date strategies, and channel performance using Hilton systems and commercial best practices.
  • Lead, mentor, and develop the sales team and foster accountability, collaboration, proactive selling, customer service, and performance excellence.
  • Represent THesis Hotel Miami in the local business and hospitality community through industry organizations, networking and client events, and destination partnerships.
  • Monitor competitors, market trends, account production, booking patterns, and local demand generators, and adjust sales strategies accordingly.
  • Prepare and present forecasts, sales reports, market analyses, account production updates, and business reviews to ownership and executive leadership.
  • Serve on the Executive Committee and contribute to hotel strategy, guest satisfaction, operational excellence, financial performance, and culture development.

Benefits

  • Competitive compensation
  • Comprehensive benefits package
  • Leadership development opportunities
  • Bonus incentive plan designed to reward top performance
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