Director of Sales
About The Position
Randa Apparel & Accessories is seeking a strategic, commercially driven Director of Sales to lead national retail partnerships and grow profitable business across multiple brands and product categories. This high-visibility role develops and executes sales strategies, expands market share, identifies new business opportunities, and strengthens executive relationships with major retail partners. The Director of Sales connects Sales with Merchandising, Design, Product Development, Sourcing, Planning, and other teams to deliver customer-focused product assortments and meet revenue objectives. The position is based in Bentonville, Arkansas, with a hybrid work schedule and approximately 25–30% domestic and international travel. The stated salary range is $112,000–$130,000. The role also provides leadership, coaching, and mentorship to Account Executives and Associate Account Executives, and represents Randa at customer meetings, industry events, trade shows, and networking functions. The successful candidate will bring retail expertise, strategic and financial acumen, relationship-management skills, and a record of growth in wholesale, branded consumer products, apparel, accessories, or retail.
Requirements
- Previous experience working with or for Walmart and/or Sam’s Club.
- Bachelor’s degree or an equivalent combination of education and experience.
- At least 7 years of progressive sales, account management, merchandising, buying, or business development experience.
- Proven success managing large national retail accounts and delivering consistent revenue growth.
- Strong financial acumen and advanced understanding of retail math, forecasting, and business planning.
- Advanced proficiency in Microsoft Excel and Microsoft Office Suite.
- Experience analyzing sales trends, inventory performance, and customer metrics.
- Strong negotiation and influencing skills.
- Ability to synthesize complex data and translate insights into actionable business strategies.
- Executive presence and relationship-building capabilities.
- Strategic thinking and a growth mindset.
- Collaborative, solutions-oriented approach.
- Strong communication and presentation skills.
- Results-driven approach and demonstrated ability to execute and deliver.
- Entrepreneurial and proactive approach, with comfort working in a fast-paced environment.
- Ability to travel approximately 25–30%, including domestic and international travel.
- Ability to manage product samples and participate in customer presentations and line reviews.
- Willingness to represent the company at customer events, industry functions, trade shows, and business networking activities.
Nice To Haves
- Experience in apparel, accessories, consumer products, wholesale, licensing, or retail industries is strongly preferred.
- Prior people leadership, coaching, or team development experience is preferred.
Responsibilities
- Develop and execute account growth strategies to drive revenue, profitability, and market share across assigned accounts and brands.
- Own executive-level relationships with key retail partners and serve as a trusted strategic business partner.
- Identify new business opportunities, category expansions, and distribution channels.
- Lead annual business planning, seasonal selling strategies, and account reviews.
- Negotiate pricing, promotional opportunities, and business terms.
- Partner with Merchandising, Design, and Product Development to identify consumer trends, white-space opportunities, and assortment strategies.
- Influence product direction and category development using market insights, competitive intelligence, and customer feedback.
- Evaluate product, brand, and category opportunities and develop business cases and growth strategies.
- Champion innovation and customer-centric solutions that strengthen brand positioning and increase sales.
- Drive sales, margin, inventory, and profitability targets.
- Analyze sales performance, market trends, customer insights, and competitive activity to identify risks and opportunities.
- Partner with Forecasting, Planning, and Supply Chain teams to optimize inventory and support customer demand.
- Use data-driven decision-making to improve account performance and business results.
- Collaborate with Sales, Merchandising, Design, Planning, Sourcing, and Operations to execute customer strategies.
- Coach and mentor Account Executives and Associate Account Executives and help develop future sales talent.
- Foster accountability, collaboration, innovation, and continuous improvement.
- Monitor retail, consumer, and industry trends to anticipate market shifts and identify growth opportunities.
- Represent Randa at customer meetings, industry events, trade shows, and networking functions.
- Strengthen Randa’s position as a preferred strategic partner in the marketplace.
- Travel approximately 25–30%, including domestically and internationally.
- Manage product samples and participate in customer presentations and line reviews.
Benefits
- Competitive base salary.
- Hybrid work schedule.
- Three weeks of paid time off within the first year of employment.
- Company-provided life insurance, short-term disability, and long-term disability.
- Paid parental leave.
- Health, vision, and dental insurance options with low employee contributions.
- Commuter benefit plan.
- Optional supplemental life insurance, pet insurance, and accident and critical illness insurance at a group discount rate.
- 401(k).
- Unlimited access to an online fitness and wellness program.
- Career growth opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Director
