Director of Sales

Marriott•Linthicum, MD

21h•$60,000 - $75,000

About The Position

The Director of Sales develops, implements, and manages strategic sales initiatives to maximize hotel revenue, increase occupancy, improve Average Daily Rate (ADR), and expand market share. The role leads sales activities including corporate account development, group sales, government business, and new business acquisition. The Director of Sales identifies and pursues revenue-generating opportunities; builds relationships with corporate clients and business partners; negotiates contracts; and works to achieve established sales goals. The position oversees sales team performance, manages the sales pipeline, monitors market trends, and collaborates with hotel management on pricing, promotional, and revenue strategies. The role works closely with the General Manager, Revenue Management, and operational departments to maximize profitability, strengthen customer relationships, and support the hotel's business objectives. The hotel is owned and operated by Tanis Hospitality, an independent franchisee and the employer for this position; Marriott International does not control the hotel's employment policies or practices.

Requirements

Minimum of 5 years of progressive hotel sales experience, including corporate and group sales.
Proven track record of achieving sales targets, generating new business, and increasing hotel revenue.
Strong knowledge of hotel operations, revenue management, occupancy, ADR, RevPAR, and market segmentation.
Experience developing corporate accounts, negotiating contracts, managing group business, and responding to Requests for Proposals (RFPs).
Strong leadership, team development, coaching, and performance management skills.
Excellent communication, presentation, negotiation, and relationship-building abilities.
Proficiency in Salesforce or comparable Customer Relationship Management (CRM) systems, hotel sales platforms, and Microsoft Office applications.
Ability to develop and execute strategic sales plans, manage sales pipelines, and prepare accurate forecasts and performance reports.
Strong analytical, organizational, problem-solving, and decision-making skills.
Demonstrated ability to identify new business opportunities through proactive prospecting, networking, and market research.
Ability to manage multiple priorities, work independently, and consistently meet deadlines.
Strong customer service orientation and commitment to maintaining long-term client relationships.
Professional appearance, positive attitude, high level of integrity, and strong work ethic.
Flexibility to attend client meetings, networking events, and business functions outside regular working hours.
Ability to travel locally for sales appointments, client visits, and business development activities.

Nice To Haves

Bachelor's degree in Hospitality Management, Business Administration, Marketing, or a related field preferred.
Minimum of 2 years of sales management or leadership experience preferred.
Knowledge of the Baltimore hospitality market, corporate business environment, and local demand generators preferred.

Responsibilities

Develop, implement, and manage strategic sales initiatives to maximize revenue, occupancy, Average Daily Rate (ADR), and market share.
Lead corporate account development, group sales, government business, and new business acquisition.
Identify and pursue revenue-generating opportunities through prospecting, networking, and market research.
Establish and maintain relationships with corporate clients and business partners.
Negotiate contracts and work toward achievement of established sales goals.
Oversee sales team performance, including team development, coaching, and performance management.
Manage the sales pipeline and prepare forecasts and performance reports.
Monitor market trends and collaborate on pricing, promotional, and revenue strategies.
Work with the General Manager, Revenue Management, and operational departments to maximize profitability, strengthen customer relationships, and support hotel business objectives.
Attend client meetings, networking events, and business functions, including outside regular working hours.
Travel locally for sales appointments, client visits, and business development activities.