Director of Revenue Management

Hershey Entertainment & Resorts Careers•Hershey, PA

About The Position

The Director of Resorts Revenue Management manages demand and revenue generation for Hershey Resorts by developing, modifying, and communicating pricing strategies; establishing inbound and outbound leisure sales strategies; and managing guest room inventory across The Hotel Hershey, Hershey Lodge, Hershey Inn & Suites, and Hersheypark Camping Resort. The position uses knowledge of property location, seasons, company resources, booking trends, competition, and other revenue influencers to optimize revenue and achieve business objectives. The Director collaborates with Sales, Reservations, and Information Technology to maximize revenue management technology, contributes actionable industry and pricing insight to strategic planning, and develops initiatives that support organizational objectives. The role also maintains industry knowledge and relationships, develops and monitors the annual departmental budget, and performs other duties as assigned.

Requirements

  • Minimum of 6 years of related experience.
  • Hospitality or tourism industry experience.
  • Bachelor’s degree, or relevant work experience may be substituted for education; 8 years of relevant work experience is specified as the substitution.
  • Strategic industry knowledge.
  • Proficiency with Microsoft Office applications, including Excel, PowerPoint, and Word.
  • Experience with revenue management software is required.

Nice To Haves

  • Experience with Duetto revenue management software is preferred.

Responsibilities

  • Establish rate and pricing strategies for Hershey Resorts properties based on location, seasons, company resources, booking trends, competition, and revenue influencers to optimize revenue and achieve business objectives.
  • Establish inbound and outbound sales strategies using data and industry practices to engage appropriate channels and maximize revenue management efforts.
  • Collaborate with the Sales, Reservations, and Information Technology departments to maximize revenue management technology.
  • Participate in strategic planning meetings and initiatives, providing actionable insight on pricing strategies, business operations, and industry best practices.
  • Use internal relationships and existing or planned resources to help develop initiatives that achieve organizational objectives.
  • Maintain knowledge of current and developing industry practices by attending conferences, maintaining professional memberships, monitoring industry publications, and participating in industry group events.
  • Establish and maintain effective working relationships throughout the organization to understand business priorities and provide meaningful solutions.
  • Develop, prepare, and monitor the annual departmental budget.
  • Perform other duties as assigned.

Benefits

  • Free Hersheypark admission.
  • Discounts.
  • Medical coverage beginning the first day of the month after starting work.
  • Dental coverage beginning the first day of the month after starting work.
  • Vision coverage beginning the first day of the month after starting work.
  • 401(k) contribution.
  • Paid time off.
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