Director of Recruitment and Enrollment Services

Texas A&M University System•Killeen, TX
•Onsite

About The Position

The Director of Recruitment and Enrollment Services oversees recruitment strategy and efforts and undergraduate student matriculation at Texas A&M University–Central Texas. The director supports the Assistant Vice President for Enrollment Management in managing and administering student recruitment, outreach, and enrollment services, and works collaboratively with the Enrollment Management and Student Affairs team. The role leads recruitment and enrollment services teams to provide comprehensive, high-quality service to prospective students and applicants. The director leads departmental strategy, personnel and fiscal operations, regional recruitment, outreach partnerships, enrollment technology use, and continuous improvement. The role contributes to enrollment management strategies, new program development and analysis, strategic planning, compliance reviews, policy development, and university initiatives. The position is based on campus in Killeen, Texas, and requires travel to meetings and recruitment activities on and off campus. The schedule is Monday through Friday, 8:00 a.m. to 5:00 p.m., with nights and weekends as needed. This position supervises employees.

Requirements

  • Bachelor’s degree or an equivalent combination of training and experience.
  • Five years of related experience.
  • Applicants must be authorized to work for any U.S. employer.

Nice To Haves

  • Experience with outreach, continuous improvement, and research and analysis of educational issues.
  • Two to four years of admissions or recruiting experience at the Associate Director level or higher at a higher education institution.
  • Experience in strategic planning, project development, and project management.
  • Experience developing and implementing policies and procedures using a proactive team approach to continuous improvement.
  • Functional experience with customer relationship management systems, automated student information systems, and data processing.
  • Experience supervising remotely located employees.
  • Experience working in a data-driven environment.

Responsibilities

  • Lead Recruitment and Enrollment Services and provide direction to recruitment and enrollment services teams on recruitment, outreach, program implementation, and analysis.
  • Hire, train, evaluate, and develop departmental staff, with an emphasis on high performance and exceptional customer service.
  • Oversee fiscal operations, budget allocation, departmental leadership, staffing, and space needs across multiple geographic locations.
  • Direct assistant and associate directors in planning and coordinating regional recruitment in collaboration with Admissions, Financial Aid, and Outreach Center personnel.
  • Develop relationships with high schools, community colleges, businesses, community organizations, academic and non-academic units, and alumni to strengthen outreach.
  • Conduct site visits to regional partners and build relationships with underrepresented communities to address regional needs.
  • Coordinate recruitment scholarship allocations with Student Financial Assistance to support enrollment and retention goals.
  • Review and recommend operational, equipment, and facility improvements for outreach.
  • Drive a university or motor vehicle to meetings and to coordinate on- and off-campus recruitment efforts.
  • Establish departmental direction, goals, agendas, and policies.
  • Serve as the lead functional user for the recruitment CRM and related enrollment technologies; evaluate and optimize recruitment communications, yield workflows, and prospect engagement in collaboration with Enrollment Systems, Data and Reporting.
  • Evaluate recruitment data, process delivery methods, and potential policy impacts; provide strategic planning and vision for recruitment and outreach initiatives.
  • Participate in new program development to improve prospective student engagement.
  • Contribute to policy development, compliance, organizational structure evaluation, and special projects or grant proposals as a member of the Enrollment Management and Student Affairs leadership team.
  • Lead analysis and re-engineering of recruitment and enrollment services business processes.
  • Assess recruitment programs and marketing activities with Enrollment Systems, Data and Reporting, and Enrollment Marketing and Communications, including return on investment and enrollment-funnel conversion trends.
  • Identify operational bottlenecks, recommend strategic changes, and monitor the effectiveness of implemented changes.
  • Analyze industry trends and benchmarking data to streamline operations, reduce expenses, support customer-centered service, and maintain regulatory compliance.
  • Communicate with prospective students, parents, and visitors to support a positive departmental experience.
  • Collaborate with EMSA, Student Business Services, Academic Deans, and other campus partners to align programming and support seamless student onboarding.
  • Represent Recruitment and Enrollment Services at official university functions, give presentations, and serve in leadership roles on university and external committees.
  • Perform other duties as assigned.
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