Director of Product, Marketplaces & Customer Tools

Boats Group • Miami, FL

3d • Hybrid

About The Position

Boats Group operates online boating marketplaces including YachtWorld, Boat Trader, and boats.com, helping consumers discover, buy, and sell boats while providing dealers, brokers, and other industry professionals with business-management tools. The Director of Product, Marketplaces & Customer Tools will lead the product teams responsible for consumer marketplace experiences and customer-facing software.

The role owns product vision, strategy, and execution across consumer marketplaces and customer tools. It focuses on improving established products at scale, identifying new opportunities, and ensuring marketplace experiences and customer tools work together to deliver value for buyers, sellers, and Boats Group. The leader partners with Engineering, Design, Research, Data, Sales, Marketing, and Customer Success to understand needs, set priorities, and bring high-quality products to market. Relocation to Miami is required if Miami relocation is not already an option. The role follows a hybrid schedule, with remote work on Mondays and Fridays and in-office collaboration Tuesday through Thursday.

Requirements

• 10+ years of product management experience, including 4+ years leading and developing product teams.
• Demonstrated experience across consumer marketplaces and B2B SaaS, with a strong understanding of their distinct customer needs, business models, and success measures.
• A track record of owning product strategy and delivering measurable customer and business outcomes across multiple product areas.
• Experience improving marketplace journeys such as discovery, search, lead generation, or transactions, and understanding how buyer and seller experiences influence each other.
• Experience building software for business customers, including workflow tools where usability, adoption, retention, and ongoing value are critical.
• Strong commercial judgment and the ability to connect product decisions with revenue growth, customer retention, and business performance.
• Experience managing competing priorities and allocating resources across teams, products, and time horizons.
• Ability to bring structure and clarity to ambiguous opportunities and make sound decisions with incomplete information.
• Strong analytical skills, including defining product metrics, interpreting behavioral data, and using experimentation to guide investment.
• Experience partnering closely with Engineering and Design leaders to balance customer needs, technical realities, and product quality.
• Experience working with Sales, Marketing, and Customer Success to understand customer needs and bring products to market.
• Strong communication and leadership skills, including the ability to influence senior stakeholders and align teams around a clear direction.
• Experience using AI tools to improve product discovery, analysis, prototyping, or execution, and sound judgment about where AI can create meaningful customer value.

Nice To Haves

• Experience in automotive, real estate, travel, boating, or another marketplace connecting consumers with professional sellers.
• Experience with dealer or broker software, inventory management, CRM, lead management, or performance reporting tools.
• Experience leading products across multiple brands, customer segments, or geographic markets.
• Experience with SaaS pricing and packaging, subscription models, or products combining software and marketplace services.
• Experience taking new products from 0→1 while also improving established, high-traffic products.
• Experience integrating products or simplifying overlapping tools and platforms.
• Familiarity with the needs of small and midsize businesses and the workflows of sales-driven organizations.

Responsibilities

• Drive product vision, strategy, and roadmaps across marketplaces and customer tools, connecting near-term priorities with long-term business goals.
• Lead, coach, and develop product managers and product leaders, establishing clear ownership, high standards, and accountability for outcomes.
• Build a cohesive product experience across the buyer journey and the tools dealers, brokers, and sellers use to manage their businesses.
• Evolve consumer marketplaces to improve discovery, search, consideration, and buyer-seller connections.
• Lead development of customer tools that simplify workflows, support adoption and ongoing engagement, and help customers realize measurable value.
• Balance consumer and business-customer needs, making trade-offs across marketplace health, customer retention, revenue growth, and operational complexity.
• Partner with Engineering and Design leadership to shape opportunities, establish scope, and deliver intuitive, reliable products.
• Use customer research, behavioral data, experimentation, and commercial insights to inform decisions and validate results.
• Establish success measures for marketplace performance and SaaS product health, including conversion, lead quality, adoption, engagement, retention, and expansion.
• Work with Sales, Marketing, and Customer Success on product positioning, packaging, launches, and customer adoption.
• Identify opportunities for new products and capabilities, guiding teams from early discovery through a testable MVP, launch, and iteration.
• Communicate product strategy, priorities, progress, and trade-offs to executive leadership and cross-functional partners.
• Strengthen product practices across discovery, prioritization, delivery, and measurement while fostering collaboration and continuous learning.

Benefits

• Hybrid work flexibility: remote work Mondays and Fridays, with in-office collaboration Tuesday through Thursday.
• Paid time off starting on day one, multiple paid holidays, a birthday off, and a winter break at the end of the year.
• Four paid volunteer days annually.
• Miami office amenities, including electric sit/stand desks, dual monitors, a gym, snacks, and beverages.
• Medical, dental, vision, and life insurance.
• 401(k) plan with a 4% match.
• Commuter benefits, including no-charge parking in the building garage and subsidized train passes.
• Professional development through online training, live courses, and additional funds for courses, seminars, and certifications.
• A close-knit, team-centric atmosphere focused on relationship-building and personal connections.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed