Director of Product Marketing, XP Radiography and Fluoroscopy (RF)

Siemens Healthineers

7d•$165,920 - $228,140

About The Position

The Director of Product Marketing for XP Radiography and Fluoroscopy (RF) leads the XP RF Product Management team and oversees portfolio strategy, lifecycle management, commercialization, installed base management, business performance, and adaptation of global product messaging for U.S. markets and customer segments. The role supports the Senior Director of Product Marketing and Sales Operations in assessing the product line’s strategic marketplace position and collaborates with global factory resources to ensure products are developed with U.S. customers in mind. The Director partners with U.S. XP leadership and teams across Sales, Marketing, Customer Services, Solutions Implementation, and Global Business Units to accelerate market adoption, customer engagement, and commercial success. The role creates and executes U.S. business growth plans, including marketing programs, pricing strategies, operational initiatives, and customer relationship management; assesses customer buying criteria and market trends; and leads sales enablement and training for Account Executives and Product Sales Executives. In collaboration with the Senior Director of Product Marketing & Sales Operations, the Director establishes and manages KPIs, budgets, and resources, and develops a high-performing team focused on accountability, innovation, leadership development, and succession planning. The position requires up to 25% travel, including customer engagements, industry events, and occasional international business requirements. The listed base pay range is $165,920–$228,140. Siemens Healthineers offers medical, dental, and vision insurance; a 401(k) retirement plan; life insurance; long- and short-term disability insurance; paid parking or public transportation; paid time off; and paid sick and safe time, subject to applicable eligibility requirements.

Requirements

Bachelor’s degree in Business, Marketing, Engineering, Healthcare, or equivalent experience.
4+ years of progressive experience in product management, marketing, commercial operations, or healthcare technology.
Strong analytical and strategic thinking skills, with demonstrated financial and business acumen.
Excellent presentation, communication, and customer engagement skills, including the ability to represent the organization in executive and customer-facing environments.
Proficiency in Microsoft Office applications, including PowerPoint, Excel, Word, and Outlook, with strong business planning and reporting capabilities.
Willingness to travel up to 25% and flexibility to support customer engagements, industry events, and occasional international business requirements.
Ability to work with controlled technology in accordance with U.S. export control law.

Nice To Haves

Demonstrated success leading product portfolios, product launches, and cross-functional initiatives in medical imaging or healthcare technology.
Proven ability to lead, motivate, and develop high-performing teams and influence cross-functional stakeholders in a matrixed global organization.
Experience leveraging market intelligence, customer insights, and competitive analysis to guide business decisions and growth initiatives.
Headquarters experience or experience collaborating with global business units to align regional market needs with product strategy, roadmap development, and commercial execution.
Ability to quickly learn and effectively apply emerging healthcare technologies, software platforms, and hardware solutions.

Responsibilities

Lead and empower the XP Radiography and Fluoroscopy Product Management team.
Oversee portfolio strategy, lifecycle management, commercialization, installed base management, business performance, and adaptation of global product messaging to U.S. market and customer segment needs.
Support the Senior Director of Product Marketing and Sales Operations in assessing XPRF’s strategic position in the marketplace.
Collaborate with global factory resources to ensure products are developed with U.S. customers in mind.
Partner with U.S. XP Leadership, Sales, Marketing, Customer Services, Solutions Implementation, and Global Business Units to accelerate market adoption, customer engagement, and commercial success.
Create and execute U.S. business growth plans, including marketing programs, pricing strategies, operational initiatives, and customer relationship management.
Understand customer buying criteria and trends by customer segment, and assess their business implications for the XP RF business line.
Lead the XP RF Product Management team in developing sales enablement and training programs for Account Executives and Product Sales Executives.
Work with the Senior Director of Product Marketing & Sales Operations to establish and manage key performance indicators, budgets, and resources.
Build a high-performing team focused on accountability, innovation, leadership development, and succession planning.
Travel up to 25% to support customer engagements, industry events, and occasional international business requirements.