Director of Marketing

Moment EnergyCoquitlam, BC
Hybrid

About The Position

Moment Energy is an independent energy company focused on deploying clean power solutions. They repurpose large-format batteries into advanced energy storage systems. The company emphasizes safety, innovation, and customer needs in its mission to create a freer energy future. They are seeking a strategic and hands-on Director of Marketing to accelerate growth and market leadership in the emerging cleantech industry.

Requirements

  • Bachelor’s degree in Marketing or related field required.
  • 8+ years of marketing experience with 3+ years in a senior leadership role.
  • Experience in high-growth startups or scale-ups, ideally Series A–C.
  • Background in manufacturing, cleantech, energy, hardware, or industrial technology.
  • Proven success building and scaling marketing programs that drive measurable growth.
  • Strong strategic thinker with the ability to execute hands-on in a startup environment.
  • Deep expertise in brand development, demand generation, and market positioning.
  • Experience working closely with sales teams to drive pipeline and revenue impact.
  • Excellent storytelling and communication skills for executive, investor, and public audiences.
  • Data-driven mindset with strong experience measuring marketing ROI.
  • Ability to influence cross-functional leaders across product, engineering, and sales.

Nice To Haves

  • Start-up experience is highly desirable.

Responsibilities

  • Define and lead Moment Energy’s global brand strategy and positioning to establish the company as a leader in cleantech and second-life battery solutions.
  • Ensure a best-in-class digital presence and cohesive messaging across all channels, markets, and touchpoints.
  • Establish brand governance and ensure consistency across all internal and external communications.
  • Develop compelling corporate narratives for media, investors, customers, and strategic partners.
  • Design and optimize the entire customer journey, from brand awareness through lead generation, conversion, and long-term customer advocacy.
  • Partner closely with Sales leadership to drive marketing-sourced pipeline and revenue.
  • Develop clear KPIs and reporting frameworks to measure marketing performance and ROI.
  • Continuously test and scale growth initiatives that improve conversion and accelerate revenue.
  • Translate market insights, customer needs, and competitive intelligence into a multi-year strategic marketing roadmap.
  • Collaborate with Product, R&D, and Sales to develop product positioning and go-to-market strategies for new offerings.
  • Lead competitive analysis efforts and identify strategic opportunities to strengthen Moment Energy’s market position.
  • Own and manage the marketing budget and marketing P&L, ensuring efficient allocation of resources and measurable impact.
  • Build and manage relationships with agencies, vendors, and strategic partners to extend Moment Energy’s marketing reach and capabilities.
  • Lead, mentor, and grow a high-performing marketing team across content, digital, and brand functions.
  • Foster a collaborative and innovative environment where creativity and data-driven decision making thrive.
  • Champion a customer-centric mindset across the organization.

Benefits

  • Employee equity
  • Robust RRSP matching program
  • Extended health, dental, and vision benefits for you and your dependents through Manulife
  • 4 weeks of paid time off (3 weeks plus a paid company closure between Christmas and New Year's)
  • Generous paid sick leave
  • Open and collaborative office culture
  • Frequent company socials
  • Wellness programs (weekly yoga/fitness)
  • Free EV charging on-site
  • Weekly Tuesday dinner provided by Moment Energy
  • Generous supply of coffee and snacks for the office
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