Director of Marketing

GoAnimate IncSan Mateo, CA
$180,000 - $225,000

About The Position

At Vyond, marketing exists to help revenue teams move faster and win more often. We’re looking for a Director of Marketing who loves turning direction into action and enjoys being close to the work, the teams, and the outcomes. This role is ideal for a senior marketing operator who wants real ownership, clear priorities, and tight partnership with Sales, Customer Success, and Revenue Operations. You’ll focus on execution, delivery, and measurable impact across pipeline, renewals, and expansion.

Requirements

  • Experience executing B2B SaaS marketing programs in close partnership with Sales and Customer Success.
  • Strong track record running events, campaigns, or field programs that supported revenue outcomes.
  • Excellent project management skills + comfort coordinating across teams, tools, vendors.
  • Hands-on mindset. You’re happiest when things are shipping and moving.

Nice To Haves

  • Deliver reliably. Programs launch when promised, with the right assets + clean handoffs.
  • Stay close to revenue. Sales and CS know exactly how to use what you produce.
  • Organized under pressure. Multiple initiatives, timelines, and partners don’t rattle you.
  • Pragmatic. You value progress, clarity, and usefulness over perfection.

Responsibilities

  • Run marketing programs end-to-end once priorities are set, including planning timelines, coordinating stakeholders, managing vendors, and ensuring everything ships on time and in usable form.
  • Execute revenue-supporting programs such as field events, webinars, customer briefings, analyst engagements, and targeted campaigns, handling logistics, materials, lead flow, follow-up coordination, and post-program reporting.
  • Work closely with Sales and Customer Success to support active deals and accounts, with work showing up directly in pipeline activity, deal momentum, renewals, and expansions.
  • Manage external agencies and vendors, owning scopes of work, budgets, timelines, and quality, keeping work focused, practical, and aligned to what revenue teams actually need.
  • Partner with Product Marketing and RevOps to ensure everything in market reflects current product capabilities, pricing, and sales motions.
  • Continuously improve execution by reviewing what worked, what didn’t, and where we should double down or stop entirely.
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