Director of Business Development

Moments Hospice • Milwaukee, WI

13d • $100,000 - $140,000

About The Position

The Director of Business Development leads business development and marketing activities for an assigned market under the direction of the Regional Director of Business Development (RDBD). The role supports Moments Hospice’s mission by overseeing revenue, referrals and admissions, patient census, and growth strategies. It also provides operational support for regional and company goals, partnering with business development, clinical, and operational teams.

Responsibilities

• Direct business development and marketing activities across the assigned region, developing and implementing programs and strategies to grow hospice revenue, patient census, and partnerships.
• Develop a strategic sales plan under the RDBD; contribute to the overall marketing plan and budget; and plan coverage for vacant sales territories.
• Coordinate business development activities with internal stakeholders to align with operational and clinical goals; accompany regional operations and clinical leaders and business development staff on customer calls, implementations, and service recovery.
• Maximize referral-conversion opportunities and track and analyze market and team performance trends to identify opportunities and address weaknesses.
• Maintain sales and marketing guidelines, policies, and procedures, and foster collaboration among business development, clinical, and operations teams.
• Build referral relationships and centers of influence with hospitals, skilled nursing and assisted living facilities, independent senior buildings, physicians, community organizations, and other professionals.
• Create mechanisms for reporting sales strategy and progress to leadership; promote relationship-building and marketing through public speaking and participation in professional organizations, conferences, trade shows, and other activities.
• Develop and maintain relationships with media, community leaders, churches, and other potential referral sources; identify and facilitate internal and external marketing events, such as health fairs and community events.
• Oversee assigned business development teams and provide support, training, and technical assistance to achieve customer satisfaction, revenue growth, and long-term account goals.
• Manage training for business development staff, including Hospice Care Consultants, liaisons, managers, and directors; coach team members to meet or exceed activity, conversion, admission, and sales-growth goals.
• Establish performance expectations and create and deliver repeatable sales-process training, including needs-based selling, lead follow-up, sales advancement, and objection handling.
• Ensure regional and local teams consistently use the customer relationship and marketing information system (CRM) to document, develop, and maximize the database.
• Promote accountability by providing teams with tools, following through on expected results, and maintaining policies, procedures, and protocols.
• Analyze accounts and markets to identify changes in sales potential and help teams adapt; foster a positive culture of growth and development to support retention.
• Support operations in achieving regional and company goals; contribute to annual sales forecasting and business plans with the RDBD and RDCO.
• Clearly explain Moments Hospice services and programs and consult with prospects and customers; identify cross-functional partnerships that can improve business development.
• Provide customer-service support and training aligned with Moments values; participate in branch strategic planning to align sales and marketing with branch goals.
• Ensure all teams follow and implement the referral-to-admission process, maintain Moments Hospice policies and protocols, and perform other duties as assigned.

Benefits

• Competitive salary
• Company car with fuel and insurance covered; vehicle may be used for business and personal use at minimal cost
• Comprehensive health, dental, and vision insurance
• Flexible scheduling options
• Generous PTO accruing immediately, plus additional sick leave
• 401(k) with company matching

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed