Director of Business Development

Moments Hospice • Minneapolis, MN

13d • $100,000 - $140,000

About The Position

The Director of Business Development drives business development and marketing performance for an assigned market under the direction of the Regional Director of Business Development (RDBD). The role supports Moments Hospice’s mission by overseeing revenue, referrals and admissions, patient census, and growth strategies. It also supports regional operations and company goals through sales planning, customer service, cross-functional collaboration, and alignment of marketing activities with branch objectives.

Responsibilities

• Direct business development and marketing activities in the assigned region, developing and implementing programs focused on hospice revenue, patient census, and partnership growth.
• Develop and implement a strategic sales plan under the RDBD, contribute to the marketing plan and budget, and manage implementation.
• Develop plans for sales-territory vacancy coverage and coordinate business development activities with operational and clinical goals.
• Join operations and clinical leaders or business development staff on customer calls, program implementations, and service recovery.
• Maximize referral-closing opportunities to grow market share and analyze market and team performance trends to identify opportunities and weaknesses.
• Maintain sales and marketing guidelines, policies, procedures, and protocols.
• Build relationships across business development, clinical, and operational teams, and develop referral relationships with healthcare providers, community organizations, and other professionals.
• Create reporting mechanisms for communicating sales strategy and progress to leadership.
• Promote relationship-building and marketing through public speaking, professional organizations, conferences, trade shows, and other activities.
• Maintain effective relationships with media, community leaders, churches, and potential and traditional referral sources.
• Identify and facilitate regional marketing events, including health fairs and other community events.
• Oversee assigned business development teams and provide support, training, and technical assistance to achieve customer satisfaction, revenue growth, and account goals.
• Manage training for business development team members, including Hospice Care Consultants, liaisons, managers, and directors.
• Direct and coach team members to meet or exceed activity, conversion, admission, and sales growth goals.
• Establish and promote performance expectations for direct reports.
• Develop and deliver training programs that teach a repeatable sales process, including needs-based selling, lead follow-up, sales advancement, and objection handling.
• Ensure teams consistently use the customer relationship and marketing information system (CRM) to document and make effective use of the database.
• Promote team accountability by providing tools, following through on expected results, and maintaining policies, procedures, and protocols.
• Analyze accounts and markets to identify changes in sales potential and ensure teams adapt accordingly.
• Build a positive team culture that supports growth, development, and retention.
• Contribute to annual sales forecasts and regional business plans with the RDBD and RDCO.
• Clearly communicate Moments Hospice services and programs and make consultative recommendations to prospects and customers.
• Identify opportunities for cross-functional collaboration to improve the business development process through solution-based approaches.
• Provide customer-service support and training aligned with Moments Hospice values.
• Participate in branch strategic planning to align sales and marketing with branch goals.
• Ensure all teams follow and implement the referral-to-admission process.
• Perform other duties as assigned.

Benefits

• Competitive salary
• Company car with fuel and insurance covered, available for business and personal use at minimal cost
• Comprehensive health, dental, and vision insurance
• Flexible scheduling options
• Generous PTO accruing immediately, plus additional sick leave
• 401(k) with company matching

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed