Director, Global Integrated Marketing

3M•Maplewood, MN

1d•Onsite

About The Position

The Director, Global Integrated Marketing develops and leads medium- to long-term integrated demand-generation strategies for significant portfolios, categories, businesses, regions, or global growth priorities. The role evaluates growth opportunities and influences business strategy using consumer, customer, market, competitive, and commercial analysis. It aligns leaders on marketing's contribution, critical assumptions, demand requirements, and dependencies across innovation, pricing, supply, distribution, and Sales. The Director designs and scales integrated marketing systems, including audience strategies, channel frameworks, content ecosystems, measurement approaches, and go-to-market activation models. The role leads marketing investment decisions and resource prioritization to maximize business impact and long-term growth, and directs integrated execution through cross-functional teams and senior leaders. It partners with global, regional, and local teams to test, validate, adapt, and scale marketing capabilities and best practices, translating performance insights into scalable standards and operating models. The position also leads, develops, and coaches managers and senior professionals, builds organizational capability and succession plans, and advises senior business leaders on growth strategies, investment trade-offs, risks, and performance opportunities. The role is on-site at 3M Center in Maplewood, Minnesota, at least four days per week, with travel that may include up to 10% domestic or international travel. Relocation may be authorized. Candidates must be legally authorized to work in the country of employment without employment-visa sponsorship.

Requirements

Bachelor's degree or higher in Marketing, Business Administration, or a related business field, completed and verified before starting.
At least 12 years of progressive experience in marketing, brand management, integrated marketing, portfolio management, eCommerce, customer experience, or a related commercial function.
At least 7 years of experience leading brands, portfolios, categories, regions, or global marketing initiatives with measurable business impact, including integrated marketing strategy, marketing investment management, agency oversight, and marketing effectiveness measurement.
At least 5 years of experience leading, managing, and developing direct reports, including managers, senior professionals, or cross-functional teams in a complex matrixed organization.
Legal authorization to work in the country of employment without sponsorship for employment visa status.
Work on-site at least four days a week at the 3M Center in Maplewood, Minnesota.

Nice To Haves

Experience leading transformation initiatives, capability-building programs, or global-to-local operating models.
Experience influencing senior executives on growth strategies, resource allocation decisions, and business priorities.
Strong analytical and strategic planning capabilities, including translating business insights into growth opportunities and organizational action.
Master's degree, MBA, or other advanced degree.

Responsibilities

Develop and lead medium- to long-term integrated demand-generation strategies for significant portfolios, categories, businesses, regions, or global growth priorities.
Evaluate growth opportunities and influence business strategy through analysis of consumer, customer, market, competitive, and commercial dynamics.
Align leaders on marketing's contribution, critical assumptions, demand requirements, and dependencies across innovation, pricing, supply, distribution, and Sales.
Design and scale integrated marketing systems, including audience strategies, channel frameworks, content ecosystems, measurement approaches, and go-to-market activation models.
Lead marketing investment decisions, resource prioritization, and trade-offs to maximize business impact and drive long-term growth.
Direct integrated execution through cross-functional teams and senior leaders across Brand, Media, Shopper Marketing, eCommerce, CRM, Content, Design, Sales, Insights, Finance, and regional marketing organizations.
Partner with global, regional, and local teams to test, validate, adapt, and scale integrated marketing capabilities and best practices.
Translate performance insights and organizational learnings into scalable standards, operating models, and future growth opportunities.
Lead, develop, and coach managers and senior professionals while building organizational capability and succession plans.
Advise senior business leaders on growth strategies, investment trade-offs, risks, and performance opportunities.
Comply with corporate policies, procedures, and security standards while performing assigned duties.
Contribute to a strong Environmental Health and Safety culture by following safety policies, identifying hazards, and engaging in continuous improvement.