Director - Entertainment & Content Strategy

WME | William Morris Endeavor•Beverly Hills, CA
•$116,250 - $155,000

About The Position

WME is seeking a Director, Entertainment Strategy to join a dedicated team responsible for day-to-day client servicing. The role shapes and executes high-impact entertainment and content strategies and leads the development and management of strategies involving brands, talent, content, and strategic entertainment partnerships. The Director leads internal and external strategic planning, delivers tailored recommendations, oversees execution across platforms and formats, manages brand and talent client relationships, and directs creative and analytics support. The position calls for entertainment-industry knowledge, business acumen, and the ability to navigate market trends, audience preferences, and emerging technologies to position clients and their go-to-market strategies for long-term success. The ideal candidate has experience in both brands and entertainment, particularly entertainment-related brand work such as talent partnerships, product integrations, co-promotional partnerships, original content, and account team leadership. A passion for pop culture, lifestyle, and entertainment, along with organization, responsiveness, attention to detail, and the ability to thrive in a fast-paced collaborative environment, is expected. A minimum of eight years of experience is required.

Requirements

  • Bachelor's degree in a related field, such as marketing, public relations, finance, or psychology.
  • At least 8 years of entertainment marketing experience.
  • Prior experience with brands, a talent agency, a network, or a studio.
  • Established relationships across the entertainment industry.
  • Deep knowledge of the entertainment industry, including leading Gen Z- and Millennial-focused content and talent across television and film.
  • Ability to provide strategic insights across multiple projects simultaneously and drive results.
  • Strong pitching and presentation skills, including developing and delivering compelling information and recommendations.
  • Strong creative and strategic business-development capabilities.
  • Excellent problem-solving, negotiation, relationship-management, and written-communication skills.
  • Ability to thrive in a fast-paced, evolving, and demanding market while managing multiple client priorities.
  • Enthusiastic, dependable, proactive, and entrepreneurial team player.
  • Ability to maintain strict confidentiality.

Responsibilities

  • Drive and execute strategic recommendations and comprehensive strategies for brands and talent, including content such as co-promotions, integrations, and originals; talent partnerships; events; and broader entertainment platforms. Manage the full strategic lifecycle from ideation through planning, coordination, execution, and performance measurement against the scope of work.
  • Develop and present creative briefs and strategic recommendations for long-term accounts and short-term projects.
  • Lead content creation and execution, including originals, branded content, and co-productions.
  • Serve as a strategic lead for day-to-day brand and talent needs to achieve deliverables and drive growth.
  • Provide subject-matter expertise to multiple business units and client teams.
  • Support new business development through pitch ideation and presentations, and lead new business or client pitches when needed.
  • Collaborate with WME Insights (Data & Analytics) to identify marketplace trends, audience preferences, and the competitive landscape, aligning these insights with brand mandates and talent needs to maximize growth opportunities.
  • Use industry relationships to advance client objectives and build connections; liaise between brands and external stakeholders such as producers, writers, directors, studios, streamers, and media executives.
  • Collaborate with colleagues across WME Group to share insights and gather upstream intelligence, building trusted relationships across the organization.
  • Lead internal and external communications, including reports, presentations, trackers, and recommendations to senior leadership.

Benefits

  • Health care
  • Retirement benefits
  • Vacation and other paid time off
  • Growth and developmental opportunities
  • Short- and long-term incentives, as applicable
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