Director, Enterprise Accounts

Brady Corporation•Salt Lake City, OH
•Remote

About The Position

PDC Healthcare, powered by Brady, provides connected identification solutions for healthcare and other markets. PDC Healthcare is seeking a Director, Enterprise Accounts to lead enterprise growth across large healthcare systems, independent distribution networks (IDNs), and enterprise provider networks. The role focuses on PDC’s connected identification portfolio, including thermal printers, scanners, software, labels, and wristbands, and leads efforts to expand adoption of patient identification, specimen labeling, and clinical workflow solutions. This highly visible position serves senior leaders within Brady and customer organizations. The Director will manage enterprise accounts and senior national corporate group purchasing organization (GPO) relationships, develop strategic partnerships based on customers’ clinical, economic, and business needs, and coordinate PDC resources to advance GPO contracting strategy, market initiatives, and field activation plans. The position is home-office-based. The candidate must reside within 50 miles of a major metropolitan national airport and be willing to travel up to 50% of the time.

Requirements

  • Deep executive and enterprise experience selling hardware, software, and consumables into complex healthcare environments.
  • Experience with long sales cycles, multi-channel distribution, and recurring revenue models.
  • Willingness to travel up to 50% of the time.
  • Residence within 50 miles of a major metropolitan national airport.

Responsibilities

  • Own enterprise-level revenue performance across capital hardware, software, and high-velocity consumables within enterprise health systems.
  • Establish pipeline management and forecasting tied to install-base expansion and utilization growth.
  • Define and communicate the vision, strategy, and roadmap for growing revenue with GPOs.
  • Develop GPO-specific goals and strategic initiatives, aligning priorities, timelines, and resource allocation.
  • Conduct quarterly business reviews with assigned GPOs covering performance metrics, strategy, and opportunities for clinical, operational, and financial impact.
  • Develop and execute multi-year IDN account plans focused on standardization, system-wide rollouts, and clinical adoption in coordination with the broader commercial organization.
  • Expand PDC’s footprint across acute care, ambulatory, lab, pharmacy, and perioperative settings.
  • Build strategic relationships with C-level decision-makers and influencers within targeted IDNs, Purchasing Alliances, and GPOs.
  • Lead complex sales involving clinical leadership, IT, supply chain, patient safety, and executive sponsors.
  • Align PDC solutions with hospital workflows, including patient identification and wristbanding, specimen collection and labeling, medication administration, and bedside scanning.
  • Navigate EMR/EHR integrations, system validation, and IT security requirements.
  • Position and communicate the value of PDC’s identification solutions to GPOs and member IDNs.
  • Provide strategic and tactical oversight of GPO proposals, contracts, reporting, and payments.
  • Plan and negotiate contracts and administration fee structures to support core brands and compliant return on investment.
  • Review healthcare contracts, solicitations (RFP, RFQ, RFB), and terms and conditions to identify and mitigate risks in accordance with Brady Legal policies.
  • Perform internal audits to promote consistency and compliance across the contract portfolio.
  • Analyze and communicate competitive contract and positioning information.
  • Partner with Regional Sales Managers, Field Sales, and Inside Sales teams to support opportunities and accelerate wins.
  • Collaborate with Product Management, Marketing, Clinical Specialists, Operations, and Customer Success.
  • Partner with Product Management to develop a sustainable, market-competitive pricing strategy.
  • Represent the voice of the customer by sharing market feedback with partners, customers, industry leaders, and internal teams to influence the product roadmap.
  • Oversee co-branded marketing campaigns within assigned GPOs and represent PDC Healthcare at relevant trade shows and industry groups.
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