Director, Channel Partner Marketing - Americas

Microsoft•Redmond, WA
•$130,900 - $251,900

About The Position

The Director, Channel Partner Marketing for the Americas leads a team of partner marketing managers and works with selected distributors and telecommunications partners across the region. The role develops and executes partner marketing strategies aligned with business goals and target markets, using Microsoft tools, practices, and resources. It ensures effective execution, optimizes incentives and investments, and adjusts plans based on insights and key performance indicators. The position builds relationships with internal and external stakeholders and serves as a trusted advisor to partners. It leads strategy and end-to-end execution for partner campaigns and solution launches, oversees marketing investments and measurement, and represents Americas Channel Partner Marketing in regional and global business reviews. The role also develops team talent and capabilities and works to improve partner experience and business results.

Requirements

  • Bachelor’s degree in Business, Marketing, Business Development, Business Management, Communications, or a related field, and 7+ years of sales, marketing, or business development experience, or equivalent experience.
  • 5+ years of people management experience.

Nice To Haves

  • Master’s degree in Business Administration or a related field and 6+ years of sales, marketing, technology-based, or business development experience; alternatively, a bachelor’s degree in a relevant field and 8+ years of sales, marketing, or business development experience, or equivalent experience.
  • 10+ years in customer- or partner-facing roles with audiences including independent software vendors (ISVs), systems integrators (SIs), managed service providers (MSPs), and start-ups.
  • 5+ years working directly with a partner ecosystem, providing business and technical guidance that leads partners to adopt and build on cloud solutions.
  • Technical understanding of Microsoft cloud technologies and how partners build on and extend them, including the ability to explain their business and technical value to senior decision makers.
  • Experience in product management or audience marketing, including modern marketing practices and writing marketing materials, value propositions, and messaging.
  • Track record of building repeatable best practices for demand generation, awareness campaigns, workshops, metrics, and sales readiness.
  • Experience taking scalable plans from concept to measurable results while prioritizing and managing multiple projects.
  • Experience leading cross-team workstreams or virtual teams toward shared goals in matrixed, changing environments, with excellent listening and partnering skills.
  • Storytelling skills and commitment to creating great partner experiences, advocating for partners, and connecting partner experiences to business results.
  • Experience creating and presenting executive-level proposals and confidently engaging senior leaders, including handling difficult questions and pushback in high-pressure situations.

Responsibilities

  • Foster people development and intentional talent retention.
  • Create clarity on partner strategy, support the adoption and execution of partner programs, and coordinate marketing investments and activities.
  • Empower the team to define, launch, and track key offerings and calls to action across prioritized conversations.
  • Lead monthly business reviews and represent Americas Channel Partner Marketing in regional and global business reviews.
  • Define, review, and execute overall marketing strategy, including campaign development and solution launch plans aligned to partner solutions built for Microsoft cloud.
  • Lead creation of “better together” messaging, marketing content, offers, incentives, joint public relations, and event marketing.
  • Understand partner businesses, plans, and objectives with global and field Partner Manager personnel, and align go-to-market activities and marketing plans to partner goals.
  • Establish KPIs and OKRs to measure impact on RFY, sales pipeline, and Microsoft Cloud revenue generated through joint solutions, campaigns, or offers.
  • Manage budgets and seek high returns on marketing investments.
  • Leverage global investments to develop scalable go-to-market programs for the Americas, working with regional Partner Marketing Managers on partner selection and execution alignment.
  • Use technical and industry expertise to become a thought leader and trusted advisor to partners.
  • Lead the creation of new capabilities and opportunities through partner experiences to build competitive advantage and communicate key product messages to partners.

Benefits

  • Certain roles may be eligible for benefits and other compensation; additional benefits and pay information is available through the Microsoft careers website.
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