Director, Channel Partner Marketing - Americas

Microsoft•Redmond, WA

2d•$130,900 - $272,300

About The Position

The Director, Channel Partner Marketing for the Americas leads a team of partner marketing managers and works with a defined group of distributors and telecommunications partners in the region. The role develops and executes partner marketing strategies aligned with business goals and target markets, using Microsoft tools, best practices, and resources. It oversees execution, incentives, investments, and performance measurement, adjusting plans based on insights and KPIs. The director builds relationships with internal and external stakeholders and serves as a trusted advisor to partners. The position also represents Americas Channel Partner Marketing in regional and global business reviews, develops scalable go-to-market programs, and works to improve partner experiences and business outcomes. The role sits within Global Partner Go-To-Market, Programs, & Operations, which supports growth and partner experience across partner segments.

Requirements

Bachelor’s degree in Business, Marketing, Business Development, Business Management, Communications, or a related field and 7+ years of sales, marketing, or business development experience, or equivalent experience.
5+ years of people management experience.

Nice To Haves

Master’s degree in Business Administration or a related field and 6+ years of sales, marketing, technology-based, or business development experience; or a bachelor’s degree in a listed or related field and 8+ years of sales, marketing, or business development experience; or equivalent experience.
10+ years in customer- or partner-facing roles working with audiences including ISVs, SIs, MSPs, and start-ups.
5+ years working directly with a partner ecosystem, providing business and technical guidance that leads partners to adopt and build on cloud solutions.
Technical understanding of Microsoft cloud technologies and how partners build on and extend them, with the ability to explain business and technical value to senior decision makers.
Experience in product management or audience marketing, including modern marketing practices and writing marketing materials, value propositions, and messaging.
Track record of building repeatable best practices for demand generation, awareness campaigns, workshops, metrics, and sales readiness.
Experience taking scalable plans from concept to measurable results while prioritizing and managing multiple projects.
Experience leading cross-team workstreams or virtual teams toward shared goals in matrixed, changing environments, with excellent listening and partnering skills.
Storytelling skills and commitment to creating great partner experiences, advocating for partners, and connecting partner experiences to business results.
Experience creating and presenting executive-level proposals and engaging senior leaders confidently, including handling difficult questions and pushback in high-pressure situations.

Responsibilities

Foster people development and intentional talent retention.
Clarify partner strategy and support the landing and execution of partner programs, marketing investments, and activities.
Empower the team to define, land, and track key offerings and calls to action across prioritized conversations.
Lead monthly business reviews and represent Americas Channel Partner Marketing in regional and global business reviews.
Define, review, and execute end-to-end marketing strategies, including campaign development and solution launch plans aligned to partner solutions built for Microsoft cloud.
Lead the creation of “better together” messaging, marketing content, offers, and incentives, along with joint public relations and event marketing.
Understand partners’ businesses, plans, and objectives with global and field Partner Manager personnel, and align go-to-market activities and marketing plans to partner goals.
Establish measurement KPIs and OKRs to track impact to RFY, sales pipeline, and Microsoft Cloud revenue generated by joint-solution sales, campaigns, or offers.
Ensure sound budget management and high ROI for marketing funds invested.
Leverage global investments to build globally scalable go-to-market programs for partner impact in the Americas, working with regional Partner Marketing Managers on partner selection and execution alignment.
Use technical and industry expertise to become a thought leader and trusted advisor to partners.
Lead the creation of new capabilities and opportunities through partner experiences to provide competitive advantage and deliver key product messages to partners.